Director of Audience Intelligence

3 weeks ago


New York, New York, United States Blue State Full time
About Blue State:
We're a purpose-driven agency that creates real change by partnering with leading causes, brands, and campaigns. Our team of 150+ employees in the US and London is dedicated to using data-driven research to shape strategies and campaigns that drive positive progress in society.

Salary:$112,500-$140,000 per year, commensurate with experience.

Job Description:

We're seeking a highly analytical and collaborative individual to join our Strategy Team as a Director of Audience Intelligence. In this role, you'll work closely with cross-disciplinary colleagues to uncover rich audience insights, develop frameworks, and craft strategies that help solve the world's biggest challenges.

You'll lead research, discovery, and insight development processes that drive decisions around creative, messaging, and campaign design. You'll also partner with business development, account, and creative teams to determine the right research methodology and strategic approach to a given client challenge.

This is an exciting opportunity to work on diverse projects, from climate change campaigns to humanitarian emergencies. You'll use your expertise in qualitative and quantitative research methods, including primary and secondary research, to identify trends and opportunities for innovation.

As a facilitator, you'll manage ideation sessions and workshops with clients or colleagues in person and virtually. Your strong communication skills will enable you to explain complex concepts clearly and build trust with your team and clients.

We're looking for an experienced strategist who is passionate about making change and committed to quality. If you're a thinker and a doer, happy to roll up your sleeves and conduct interviews or focus groups, we want to hear from you



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