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Marketing and Recruitment Coordinator

2 months ago

Brockton, Massachusetts, United States Bridgewater State University Full time

Job Summary

Bridgewater State University is seeking a highly motivated and detail-oriented Graduate Assistant to assist in the marketing and recruitment efforts for prospective graduate program applicants. The successful candidate will play a key role in developing and implementing marketing strategies to attract top talent to our institution.

Key Responsibilities

  • Contribute to the development and execution of marketing campaigns to promote our graduate programs.
  • Assist in the collection and analysis of prospective candidate data to inform recruitment strategies.
  • Support the execution of direct marketing campaigns to prospective applicants, including email and mail communications.
  • Ensure that marketing databases are up-to-date and accurate, providing valuable insights to inform recruitment efforts.
  • Provide exceptional support at recruitment events, fostering strong relationships with prospective students and their families.
  • Conduct research on prospective and current students to identify trends and opportunities for growth.

Requirements

  • Proficiency in Microsoft Office products, including Excel, Outlook, and Word.

About Bridgewater State University

Bridgewater State University is a public institution committed to providing a world-class education to students from diverse backgrounds. Our university values innovation, collaboration, and community engagement, and we seek a Graduate Assistant who shares these values.