Digital Advertising Strategist
2 days ago
PRADCO Outdoor Brands is seeking a highly skilled Digital Advertising Specialist to lead our paid advertising efforts and drive sales growth across various platforms. As a key member of our marketing team, you will be responsible for optimizing existing performance, identifying new audiences, and developing strategies to expand customer acquisition and retention channels.
Key Responsibilities:- Manage Amazon Marketing Services and optimize Google Ads and Bing Ads campaigns for direct-to-consumer e-commerce brands.
- Develop and execute SEO strategy plans to improve website traffic and conversion rates.
- Manage account budgets and ensure monthly spend aligns with allocated budgets and financial goals.
- Utilize software programs to conduct comprehensive keyword research and gather competitor insights.
- Manage other digital campaigns such as YouTube, display, and remarketing/retargeting.
- Explore and recommend new advertising platforms, services, and tools.
- Optimize and report on campaign performance and key performance indicators (KPIs).
- Bachelor's degree in Marketing, Business, Data Analytics, or a related field.
- Minimum 2 years of experience in paid search and online campaign management.
- Mastery of SEM fundamentals and bid and budget management systems.
- Strong proficiency in Microsoft 365 tools, particularly Excel.
- Proven experience with Amazon Vendor Central, DSP, and Amazon Sponsored Ads platforms.
- Knowledge of market research techniques and ability to develop research strategies.
- Deep understanding of best practices for campaign structure and organization across Amazon, Google, and Bing Advertising channels.
- Advanced knowledge of Looker Studio, Microsoft Office Suite, and Outlook.
- Outstanding organizational, interpersonal, and communication skills.
We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons based on race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.
-
Digital Activation Strategist
3 weeks ago
Birmingham, Alabama, United States Martin Retail Group Full timeJob Title: Digital Activation StrategistWe are seeking an experienced Digital Activation Strategist to join our programmatic team at Martin Retail Group. The successful candidate will be responsible for managing digital media buys for our premier automotive clients.Key Responsibilities:Monitor campaign performance and manage daily spend, budgets, targeting,...
-
Digital Advertising Strategist
2 weeks ago
Birmingham, Alabama, United States EBSCO Full timeJob Title: Digital Advertising SpecialistJoin our team as a Digital Advertising Specialist and take on a challenging role that requires expertise in search engine marketing, Amazon Advertising, and web analysis tools. As a key member of our team, you will be responsible for leading paid advertising efforts to optimize existing performance, identify new...
-
Digital Advertising Strategist
3 weeks ago
Birmingham, Alabama, United States EBSCO Full timeJob Title: Digital Advertising SpecialistPRADCO Outdoor Brands is seeking a highly skilled Digital Advertising Specialist to lead our paid advertising efforts and drive sales growth across various platforms.Job SummaryThe successful candidate will be responsible for optimizing existing performance, identifying new audiences, and developing sales growth...
-
Digital Advertising Strategist
3 weeks ago
Birmingham, Alabama, United States EBSCO Full timeJob Title: Digital Advertising SpecialistPRADCO Outdoor Brands is seeking a highly skilled Digital Advertising Specialist to lead our paid advertising efforts and drive sales growth across various platforms.Job SummaryThe successful candidate will be responsible for optimizing existing performance, identifying new audiences, and developing sales growth...
-
Digital Advertising Strategist
4 weeks ago
Birmingham, Alabama, United States EBSCO Full timeJob Title: Digital Advertising SpecialistPRADCO Outdoor Brands is seeking a highly skilled Digital Advertising Specialist to lead our paid advertising efforts and drive sales growth across various platforms.Job SummaryThe successful candidate will be responsible for optimizing existing performance, identifying new audiences, and developing sales growth...
-
Digital Content Strategist
3 weeks ago
Birmingham, Alabama, United States 4P Consulting Inc Full timeJob Title: Digital StrategistWe are seeking a highly skilled Digital Strategist to join our team at 4P Consulting Inc. The successful candidate will be responsible for creating and implementing digital marketing strategies that drive business growth and lead generation.Key Responsibilities:Develop and execute digital marketing plans that align with business...
-
Digital Strategist
3 weeks ago
Birmingham, Alabama, United States Deploy Alloy Full timeAbout the RoleWe are seeking a highly skilled Digital Strategist to join our team at Alloy Digital. As a key member of our digital strategy team, you will play a pivotal role in shaping our digital strategy offerings.Key ResponsibilitiesDevelop and implement digital strategies that drive business growth and innovation.Lead cross-functional teams in driving...
-
Digital Strategist 2
3 weeks ago
Birmingham, Alabama, United States 4P Consulting Inc. Full timeJob Title: Digital Strategist 2We are seeking an experienced digital content creator and strategist to support marketing programs through digital channel orchestration, including content development, project management, and hands-on platform work.The successful candidate will create a variety of marketing assets, including online copy, email, blog, and...
-
Digital Advertising Specialist
3 weeks ago
Birmingham, Alabama, United States EBSCO Full timeJob SummaryThe Digital Advertising Specialist will lead paid advertising efforts to optimize existing performance, identify new audiences, and develop sales growth opportunities across a range of platforms for PRADCO Outdoor Brands. This role requires extensive experience in search engine marketing, Amazon Advertising, and web analysis tools, as well as a...
-
Digital Advertising Sales Representative
2 weeks ago
Birmingham, Alabama, United States Latino News, LLC Full timeJob Opportunity: Sales RepresentativeWe are seeking a dynamic and goal-driven Sales Representative to promote our advertising services and create impactful solutions for our clients.Key Responsibilities:Sell print and digital advertising solutions, including extensive social media offerings.Develop new client relationships and maintain existing accounts.Meet...
-
Advertising Sales Representative
6 days ago
Birmingham, Alabama, United States OTI Communications Full timeJob OpportunityWe are seeking a skilled Advertising Sales Executive to join our team at OTI Communications, Inc. Our company is a well-established 23-year-old trade magazine publisher with a strong presence in the markets we serve. We offer a range of print and digital advertising solutions to our customers nationwide.Key ResponsibilitiesDevelop and maintain...
-
Digital Marketing Strategist
4 weeks ago
Birmingham, Alabama, United States Hire With Jarvis Full timeJob Title: Content Marketing ManagerWe are seeking a highly skilled Content Marketing Manager to join our team at Hire With Jarvis. As a key member of our marketing team, you will be responsible for developing and executing content marketing strategies to promote our digital solutions.About the Role:This is a hybrid role that requires a unique blend of...
-
Digital Marketing Director
3 weeks ago
Birmingham, Alabama, United States High Level Marketing | Digital Marketing Full timeJob Title: Managing DirectorHigh Level Marketing is seeking a seasoned Managing Director to lead our client success team. As a strategic thinker with a proven track record of driving profitable growth, you will be responsible for developing and executing business strategies, overseeing client satisfaction initiatives, and building a high-performing team.Key...
-
Digital Graphics Specialist
13 hours ago
Birmingham, Alabama, United States 4P Consulting Inc Full timeJob Title: Merchandise Sales Web Designer4P Consulting Inc is seeking a highly skilled Web Designer to join our team. As a Web Designer, you will be responsible for creating digital graphics to enhance our websites and digital marketing channels.Key Responsibilities:Develop site content and graphics by collaborating with the Ecommerce Specialist and...
-
Digital Graphics Specialist
3 weeks ago
Birmingham, Alabama, United States 4P Consulting Inc Full timeJob Title: Merchandise Sales Web DesignerThis is a unique opportunity to join 4P Consulting Inc as a Merchandise Sales Web Designer. As a key member of our team, you will be responsible for creating digital graphics to enhance our websites and digital marketing channels.Key Responsibilities:Develop site content and graphics by collaborating with the...
-
Digital Graphics Specialist
2 days ago
Birmingham, Alabama, United States 4P Consulting Inc Full timeJob Title: Web Designer - Merchandise Sales4P Consulting Inc is seeking a skilled Web Designer to join our team. As a Web Designer, you will be responsible for creating digital graphics to be used on our websites and across digital marketing channels in support of 48 Alabama Power Appliance Center locations.Key Responsibilities:Translate high-level business...
-
Senior Copywriter
2 weeks ago
Birmingham, Alabama, United States Razorfish Full timeJob OverviewRazorfish is a leading digital agency that's been pushing the boundaries of marketing since the dawn of the internet. We're a team of creatives, strategists, and technologists who believe that our differences are our strength. We're looking for a talented Senior Copywriter to join our team and help us create unforgettable experiences that enrich...
-
Birmingham, Alabama, United States Hibbett Retail, Inc. Full timeJob Title: Senior Manager of Social Media and Digital EngagementHibbett Retail, Inc. is seeking a highly skilled Senior Manager of Social Media and Digital Engagement to lead our social media strategy and drive brand awareness, engagement, and customer acquisition.Key Responsibilities:Develop and execute comprehensive social media strategies to enhance brand...
-
Web Designer
3 weeks ago
Birmingham, Alabama, United States 4P Consulting Inc. Full timeJob Title: Web Designer4P Consulting Inc. is seeking a skilled Web Designer to create digital graphics for our websites and digital marketing channels. The ideal candidate will have experience in web graphic design, web user interface design, responsive design, and knowledge of web programming.Key Responsibilities:Design digital graphics for websites and...
-
Marketing Strategist
4 weeks ago
Birmingham, Alabama, United States Cahaba Medical Care Foundation Full timeJob Title: Marketing SpecialistCahaba Medical Care Foundation is seeking a highly motivated and detail-oriented Marketing Specialist to join our team. As a Marketing Specialist, you will be responsible for developing and implementing effective marketing strategies to promote our mission and values.Key Responsibilities:Develop and execute social media...