Sales Associate I

4 weeks ago

New York, New York, United States Tapestry Full time
Job Description

As a Sales Associate at Coach, you will be an integral part of our store's overall success and efficiency. You will be responsible for upholding Coach's Service and Selling Models, creating a positive first impression, building ongoing customer relationships through a personalized experience, and leaving a lasting impression.

Key Responsibilities:
  • Understand organizational objectives and make decisions that align with Company priorities
  • Take ownership and commit to delivering results, while remaining actively aware of personal and store metrics
  • Create short- and long-term strategies to achieve personal metrics and performance goals
  • Represent Coach as a brand ambassador
  • Demonstrate Coach's Selling and Service expectations at all times
  • Understand changes in local market with potential impact on business performance and support the execution of local sales strategies and tactics
  • Drive business through sales strategies, clienteling, sourcing new customers, and maintaining ongoing productive relationships with customers
  • Create positive impressions with customers by bringing best self to work through attire consistent with Coach's Guide to Style
  • Build credibility and trust as a personal fashion advisor by communicating fashion awareness and a strong knowledge of competition
  • Provide in-depth product knowledge, including features, benefits, current offerings, and overall product value
  • Remain aware and clearly communicate current pricing and promotional strategy to customers
  • Discuss product features and build the sale by leveraging cross-selling skills and abilities
  • Cross-sell and encourage beneficial product add-ons that relate to the customer's shopping needs
  • Sensitive to customers' needs and tailor approach by reading cues
  • Attend to the unique and individual shopping needs of each customer
  • Work with multiple customers simultaneously and break away as appropriate
  • Follow up with customers consistently and genuinely to influence/close the sale
  • Flex personal selling techniques to contribute to overall store financial results
  • Build lasting and loyal relationships with customers
  • Leverage Coach's tools and technology to support relationship building and clienteling efforts
  • Create enthusiasm and positivity for a shared vision and mission
  • Promote and endorse a team selling environment
  • Foster an environment of teamwork, trust, and collaboration with internal and external customers
  • Remain solution-oriented; adapt to changing business and store needs
  • Welcome feedback and adapt behaviors as appropriate
  • Maintain a calm and professional demeanor at all times
Operations:
  • Ensure all daily tasks are completed without negatively impacting service or Coach standards
  • Complete daily operational tasks, including maintaining store (sales floor and backroom), cash wrap, and visual merchandising to Coach standards consistently and in a timely manner
  • Maintain a clean and tidy selling floor at all times
  • Adhere to all applicable retail policies and procedures, including POS, Operations, and Asset Protection procedures
  • Replenish inventory on sales floor as needed
Competencies:
  • Drive for Results: Can be counted on to exceed goals successfully
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers
  • Creativity: Comes up with a lot of new and unique ideas
  • Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization
  • Learning on the Fly: Learns quickly when facing new problems
  • Perseverance: Pursues everything with energy, drive, and a need to finish
  • Dealing with Ambiguity: Can effectively cope with change
Requirements:
  • Experience: 1-3 years of previous sales experience, preferably in a luxury retail service environment
  • Education: High school diploma or equivalent; college degree preferred
  • Technical: Knowledge of cash register systems, basic computer skills (including the ability to use iPad/laptop, Mobile POS, and Internet), utilize walkie-talkie, understand and read price and product release sheets
  • Physical: Ability to execute at a fast pace, communicate effectively with customers and team, maneuver the sales floor, sales shelves, and stock room, climb, bend, and kneel, frequently lift and carry up to 25 pounds, and, at times, lift and carry product/cartons up to 50 pounds to process product shipment/transfers
  • Schedule: Ability to meet Coach Scheduling & Availability Expectations, including ability to work a flexible schedule, including nights, weekends, and holidays, high retail traffic and sales days

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