Field Marketing and ABM Leader for Global Expansion

7 days ago


Raleigh, North Carolina, United States Bandwidth Full time
Job Overview

We are seeking an experienced Field Marketing and Account Based Marketing (ABM) leader to drive the growth of our international market. As a key member of our team, you will be responsible for planning, organizing, and executing campaigns to engage and grow target prospects.

Key Responsibilities
  • Develop and execute strategic marketing plans to build and advance pipeline for our sales organization.
  • Lead a small team of marketers, providing guidance on goals, expectations, and performance.
  • Create scalable, impactful campaigns and playbooks resulting in customer upsell, cross-sell, and retention.
  • Work closely with our digital and demand gen ABM team to develop and implement account-based technology, reporting, and measurement strategies.
Requirements
  • Bachelor's degree required; 7+ years experience in a similar marketing role for a fast-growing B2B technology company.
  • Experience in people management is essential.
  • Deep knowledge of the marketing funnel and multi-channel marketing programs.
What We Offer

We provide a comprehensive benefits package, including 100% company-paid medical, vision, and dental coverage, four weeks of PTO, and additional time off for life's important moments.

About Us

We're Bandwidth, a global provider of messaging, voice, and emergency service connectivity for top-tier organizations. Our APIs and network power internal communications, contact center platforms, apps, and software.



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