Associate Manager, Field Marketing Operations

2 weeks ago

American Fork, Utah, United States Henry Schein Full time

Job Summary

This position is responsible for managing support for training events, conferences, and/or other field marketing events, including tradeshows and summits. Partner with training, marketing, and event managers to ensure successful event execution. Manage supervisors and/or individual contributors who manage events or assist with event support.

Key Responsibilities

  • Select event cities and dates and maintain the master event calendar
  • Find and secure event venues and/or coordinate venue sourcing with third-party agencies
  • Assist with speaker selection, recruitment, and preparation
  • Oversee administration of venue and/or speaker contracts and payments
  • Research and select event registration software
  • Define attendee registration and confirmation processes and supervise configuration of registration software
  • Ensure selected training events meet requirements for continuing education (CE) and administer CE credits
  • Partner with marketing managers to ensure effective event marketing campaigns that drive registration
  • Write or review event marketing copy for mailers, email messages, social media posts, etc.
  • Manage registration, shipping, billing, and all other routine event support processes
  • Oversee tradeshow booth property creation and shipping
  • Coordinate with other managers to ensure appropriate event staffing and communication to all event staff
  • Lead dispute resolution and compensation discussions with event attendees
  • Monitor event expenses to stay within budget
  • Collect and analyze data to assess event effectiveness
  • Travel to events to provide logistical support and evaluate event execution
  • Prepare and present reports on event registration, attendance, revenue, expense, and other key metrics
  • Attend pre-event planning meetings and event post-mortems to ensure the adoption and execution of best practices
  • Assist with the recruiting, interviewing, hiring, and training of event team members
  • Define work plans, conduct quarterly performance reviews, and conduct annual performance reviews for event support team members

Requirements

  • Typically 7 or more years of increasing responsibility and complexity in terms of any applicable professional experience; first-level manager
  • Typically a Bachelor's Degree or global equivalent in related discipline
  • Strong understanding of logistics for training events, conferences, tradeshows, and/or other field marketing events
  • Strong understanding of contract negotiation and management for speakers, venues, room blocks, A/V and production, F&B, exhibit space, etc.
  • Experience building and managing matrix teams to produce master plans for major events
  • Experience with tradeshow booth property creation and shipping
  • Strong ability to manage customer service and dispute resolution
  • Strong project and budget management skills, including proficiency with project and budgeting software (such as SmartSheet and Microsoft Excel)
  • Good data analysis skills
  • Basic proficiency with Microsoft Office
  • Strong management skills and ability to attract, retain, motivate, and develop team members for high performance
  • Excellent verbal and written communication skills and ability to resolve disputes effectively
  • Strong presentation and public speaking skills
  • Strong decision-making, analysis, and problem-solving skills with ability to multi-task
  • Understand and act on financial information that may contribute to business profitability
  • Ability to manage successful projects, manage risks, costs, time, and project teams
  • Lead team to achieve company goals in effective ways
  • Strong planning and organizational skills and techniques
  • Communicate effectively with management
  • Good negotiating skills
  • Build relationships, understand organizational complexities, and manage conflict
  • Broad professional and managerial skills with an understanding of industry practices and company policies and procedures

Preferred Qualifications

  • Master's degree or global equivalent a plus

About Henry Schein One

Henry Schein One is the global leader in dental management, analytics, communication, and marketing software. Our company's products and services work together as one simple solution to provide users with a seamless and integrated experience.

Our company thrives because of our people. We believe in supportive, diverse, and inclusive workforce, inclusive environments, professional development opportunities, and competitive compensation packages. We value innovation, teamwork, and encourage work-life balance.

One of many reasons why Henry Schein One (HS1) leads the industry is because of our products, services, and most importantly our people. In 2022 HS1 was awarded one of the top places to work for in Utah. To learn more, click here: 2022 Best Companies To Work For | Henry Schein One

Henry Schein, Inc. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race, color, religion, creed, national origin, ancestry, disability that can be reasonably accommodated without undue hardship, sex, sexual orientation, gender identity, age, citizenship, marital or veteran status, or any other legally protected status.

Unfortunately, Henry Schein One is unable to hire individuals residing in Alaska, North Dakota, Hawaii, West Virginia, Maryland, Delaware, Puerto Rico, or other US Territories at this time.

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