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Social Media Creative Lead

2 months ago

New York, New York, United States Robinhood Full time

At Robinhood, we are redefining our approach to social media to elevate our brand's visibility and foster deeper connections with our audience.

We seek a Creative Director of Social Media who is enthusiastic about pioneering ideas and producing compelling content tailored for varied demographics.

In this position, you will work closely with multiple departments to ensure that our social media efforts align with the broader goals of our brand.

By keeping abreast of the latest trends and platforms, you will play a key role in distinguishing our brand, enhancing recognition, and engaging more profoundly with our target market.

This role supports our collaborative office culture.

Key Responsibilities:
  • Formulate innovative strategies that resonate with our brand identity and audience preferences
  • Produce captivating content across diverse formats, including videos, graphics, and animations
  • Oversee the content calendar to ensure strategic dissemination
  • Guide and develop a creative team
  • Manage campaigns from ideation through to execution
  • Interact with the community and influencers to bolster connections
  • Analyze industry trends to maintain a competitive edge in our strategies
Qualifications:
  • Demonstrated leadership experience in social media or digital content development
  • Strong problem-solving abilities, combining creativity with analytical insights
  • Proficient in technology with excellent communication skills
Perks:
  • Attractive compensation package
  • Comprehensive health insurance for employees and their families
  • Annual wellness allowance for personal health
  • Support for family planning and fertility
  • Mental health resources
  • Generous leave policies
  • Office amenities such as catered meals and commuting support