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Marketing Project Coordinator

2 months ago

Charlotte, North Carolina, United States University of North Carolina Charlotte Full time
Job Summary

We are seeking a highly skilled Marketing Project Coordinator to join our team at the University of North Carolina Charlotte. As a key member of our marketing team, you will be responsible for planning, organizing, and managing marketing projects from beginning to end.

Key Responsibilities
  • Plan and execute marketing campaigns across various channels, including social media, email, and print.
  • Develop and maintain website content, including copy, layout, and graphic elements.
  • Design and implement engaging multimedia content strategies, incorporating photo and video editing to enhance visual storytelling.
  • Assist with planning, scheduling, and tracking communications for specific campaigns.
  • Optimize marketing automation strategies to effectively reach target audiences and drive engagement and conversions.
Requirements
  • Bachelor's degree from an accredited university in Marketing, Communications, or a related field.
  • Minimum 2 years of experience in marketing, preferably in a higher education setting.
  • Strong understanding of marketing principles, including segmentation, targeting, and positioning.
  • Excellent project management and organizational skills, with the ability to prioritize multiple tasks and deadlines.
  • Proficiency in marketing automation tools, including email marketing software and social media management platforms.
Preferred Qualifications
  • Experience with website content management systems, including WordPress and Drupal.
  • Knowledge of graphic design software, including Adobe Creative Suite.
  • Ability to work independently and as part of a team, with a strong attention to detail and commitment to quality.
What We Offer
  • A dynamic and supportive work environment, with opportunities for professional growth and development.
  • A competitive salary and benefits package, including health insurance and retirement savings plan.
  • The chance to work with a talented team of marketing professionals, dedicated to promoting the University of North Carolina Charlotte's mission and values.