Sr Analyst, Marketing Technologies

4 weeks ago


Camden, United States Campbell Soup Company Full time

Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success.We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover. We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.General SummaryThe Sr Analyst will own Devops to support bi-weekly release to 40+ production websites (that include our corporate websites and brand websites across regions and on-demand hotfixes. Focus areas include processes for work break down, source code management, automate build and deployment process to dev / stage and prod environments, and ensuring environment support for non-functional aspects like performance engineering, security testing, ADA compliance etc. It's essential for Campbells to internally maintain ownership of these operations to ensure ongoing success, stability and ownership.Business Partnership Engage with business to understand priorities, communicate technology dependencies, solution options and hand-hold business in adoption of new features. Also assist the implementation partners in realizing features and enhancementsPrimary Responsibilities - Projects and EnhancementsSupport to Ongoing Consumer Experience Improvements: Continuous improvements to consumer experience on all owned channels . This includes working with agencies, tool providers & leading implementation with our development partners.• Leading New Campaign launches and features : As part of campaign launch, the role is responsible for development, deployment, and rollout of custom campaigns.• New capital projects : The Sr Analyst is responsible to ensure dependencies are managed for new projects such as consumer strategy and marketing analytics. The role will be responsible for supporting the outcomes of these projects operationally, from ensuring a smooth production roll out to day-to-day upkeep.• Knowledge Management: Work with our development and operational partners to ensure that knowledge is maintained in a structured manner and leverage that to onboard any Agency partners as required by our marketing business• Ongoing Operational Reporting: The Sr Analyst is responsible for tracking and reporting performance of campaigns and various operational metrics on our engagement channels. Responsibilities also include updates to tag management, cookie consent and analytics ecosystem to ensure that constantly changing privacy and legal requirements are met.Martech Ecosystem Expert With 25+ tools supporting our tech stack, the Sr Analyst will work with Solution Architect to drive our portfolio rationalization, platform compatibility, version control and optimization efforts. The role acts as a consultant to Appopps team to establish Appopps framework-based operations within Marketing area.Process improvement & Automation - Identify key improvement areas across the ecosystem, automation opportunities and drive implementation / adoption of these solutionsMinimum EducationGraduate of Postgraduate in Computer ScienceJob Experience7-10 years of IT experience primarily on Martech ecosystemKnowledge of Salesforce Marketing cloud or similar platforms.Experience in CMS platforms such as WordPress & knowledge of modern headless platformsExperience in with common third-party APIs/Plugins on WordPressExperience with source control such as Git & Devops pipelinesUnderstands SDLC, Agile development.Experience in guiding and mentoring junior developers.Experience working with 3rd party agencies.Ability to solve complex performance problems and architectural challenges.Has a deep understanding of website hosting infrastructures.Ability to understand third party tools and how they integrate with the website (such as where to buy, buy online, recipe buying and search etc.)Present solution options to enterprise and solution architects for considerationFlexibility in a fast-paced dynamic environment with shifting roles and responsibilitiesTechnically creative and open-mindedDeveloping coding best practices, playbooks, frameworks, and solutionsAble to direct a team of developers across capabilities.Review code and ensuring that clean, maintainable and performing code is written.Outlining architectural best practicesOptimizing applications for maximum speed and scalabilityHelping to drive, document and continually refine platform standards.Helping to drive new tech research and experimentation.Experience in experience with W3 Standards and cross-browser compatibilityGreat communication and problem-solving skillsDetail oriented with focus on quality.Compensation and Benefits:The target base salary range for this full-time, salaried position is between$85,900-$140,800Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.



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