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Marketing Director, US Patient Services
3 weeks ago
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Job Description
Marketing Director, US Patient Services
The US Abbvie Patient Services Marketing Team leads across multiple brands and therapeutic areas to deliver an unparalleled care model that enables the best possible patient treatment experience, helping patients achieve their full treatment plan potential.
The Patient Services Marketing Director role is responsible for leading and directing the vision, marketing strategies, tactics, and resource investment for the Immunology patient support programs in the US. These programs include HUMIRA Complete, Skyrizi Complete, and RINVOQ Complete . Additionally, they will work together with the APS Patient Access and Care Teams to create Immunology Strategic Imperatives across functions for the annual strategic and tactical plan process.
The Director of Marketing position requires an ideal candidate who can exhibit positive leadership and influence across Abbvie Patient Services. This candidate must also collaborate with internal teams and external partners to ensure the successful execution of the marketing plan. The ability to work collaboratively across a matrix is required. This includes working with the Rheumatology, Dermatology, and Gastroenterology Brand teams, Co-pay Center of Excellence, MABI, training, BTS, Digital Lab, Medical, Regulatory, Legal, OEC, Public Affairs, Ad Agencies, Media team, and purchasing.
The individual in this role will be responsible for providing expertise and leadership to support Abbvie Patient Services' Digital Transformation priorities. They will lead channel planning across the patient experience, including social media, CRM, web, media, in-office, app, chat, and co-pay and product training resources. Work cross-functionally to plan program measurements, create an ideal patient treatment experience, and provide ongoing insights and performance metrics that drive innovation for product-specific patient support resources. The individual will also lead the program value proposition work and creative enhancements.
Additionally, the candidate must develop and motivate their direct reports to successfully achieve individual and organizational objectives and Infuse AbbVie Ways of Working and Talent Philosophy in day-to-day leadership and management of the business.
Significant Work Activities -Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Qualifications
Qualifications:
· Bachelor’s Degree required – MBA preferred
· 12+ years of Marketing Experience
· Strong analytical skills with the ability to draw insights that drive the business forward
· Excellent verbal and written communication skills
· Established track record of leading, coaching, and developing high-performing marketing teams
· Experience leading creative, digital, and data agencies and motivating them to deliver high-impact marketing initiatives
· Effective stakeholder and relationship management experience; able to interact and build trusted relationships with multiple levels
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
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The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
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We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
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This job is eligible to participate in our short-term incentive programs.
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This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
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