Senior Event Marketing Programs Specialist

4 weeks ago

Framingham, United States WorkHuman Full time
Job Description:

The Sr. Marketing Programs Specialist will help develop and execute acquisition campaigns for Workhuman global events, including our flagship annual conference Workhuman Live, as well as Workhuman Live Forum, Spotlight digital events, and tradeshows. In this role, you will help establish and execute an ongoing cadence of promotional campaigns, aimed at our target audiences that generates event registration and participation to create new opportunities and influence existing deals. Working cross-functionally with other members of the marketing team, you will collaborate on the development, execution, and tracking of promotional content across an integrated multi-channel campaign structure.

**This is a hybrid role, requiring at least two days a week onsite in our Framingham, MA HQ office**

You will have the opportunity to:
  • Drive the implementation and execution of Workhuman event marketing campaigns to deliver registrations, brand awareness and desired business outcomes including MQLs, meetings and pipeline growth
  • Execute multi-channel marketing campaigns including email, nurture, paid and organic social, display, 3rd party publications, content syndication and sales enablement tools
  • Lead the development of program briefs for event promotion campaigns
  • Build relationships with internal marketing and enablement teams to design cross promotional calendars that optimize events
  • Communicate with stakeholders, track deadlines and provide input on creative/copy development.
  • Manage and own specific projects related to event marketing, including cross-functional promotions and performance tracking
  • Track, measure and report on event marketing programs
  • Manage trafficking of promotional assets across internal and external partners
The skills you will bring:
  • 2+ years of marketing experience, preferably in a B2B, enterprise environment
  • Experience with demand generation required, event promotion preferred (including conferences, tradeshows, webinars, and similar)
  • Understanding and experience executing multi-channel marketing activity (i.e., email, social, display, content syndication, print or third party)
  • Experience with marketing metrics and campaign measurement/reporting
  • Knowledge of CRM (Salesforce) and marketing automation tools (i.e., Marketo) a plus but not required
  • Excellent verbal and written communication skills
  • Strong attention to details required
  • Ability to multi-task and project manage to keep priorities in order
  • Demonstrated ability to work in dynamic, fast-paced, team environment
  • High energy and positive "can do" attitude
  • Ability to travel to events as necessary (~15%)
  • Bachelor's degree in marketing or communications preferred
The Company:

At Workhuman® our mission is to bring more humanity to the workplace. We recognise and embrace individuals' differences and believe that workforce diversity and inclusion are essential to our long-term growth and success. Even if you don't think you "check every single box" above, please still consider applying. We're looking for a human who is collaborative, and innovative with a growth mindset. We love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.

Did you know we have an award-winning culture across EMEA and North America:
  • We were named as #5 Best Workplace in the Great Place to Work Awards in Ireland in 2022 in the large sized workplace category. We were also recognised as a Best Workplace for Women and a Best Workplace in Technology in 2020, 2021 and 2022.
  • In 2021 we were named as #2 Best Workplace in Europe in the medium sized workplace category.
  • We were also recognised as #2 Best Large Places to Work in Boston by Built In for 2023 as well as a Best Place to Work in Boston, U.S. Best Large Places to Work and U.S. Best Places to Work.
  • There are currently over 7.5 million users on the Workhuman® cloud across 180 countries.
  • Our core values are Respect, Determination, Innovation and Imagination.


Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social, or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

  • Senior Event Marketing Programs Specialist

    1 week ago

    Framingham, Massachusetts, United States WorkHuman Full time

    Job Description:The Sr. Marketing Programs Specialist will help develop and execute acquisition campaigns for Workhuman global events, including our flagship annual conference Workhuman Live, as well as Workhuman Live Forum, Spotlight digital events, and tradeshows. In this role, you will help establish and execute an ongoing cadence of promotional...

  • Field Marketing Specialist 2

    1 week ago

    Framingham, Massachusetts, United States Sodexo Full time

    Unit Description: A passion for helping people and attention to detail are the hallmarks of your success. Join a team where you can make a difference. Sodexo Universities is seeking an experienced Field Marketing Specialist 2, for Framingham State University. Framingham State University is one of the nation's first public universities founded in 1839 by...

  • Marketing Specialist

    1 week ago

    Framingham, Massachusetts, United States Complete Staffing Solutions Full time

    Hiring for a Marketing Specialist for a hybrid-model role in Framingham, MA Pay rate: $25-30/hr based on years of experience Required: At least 2-3 years of recent marketing exprience in a large corporate setting. Hybrid model role – Tuesday/Wednesday on-site; Monday/Thursday/Friday remote. Schedule: M-F 9AM-5PM Description The Corporate Brand Coordinator...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions Full time

    Job DescriptionJob DescriptionMarketing Specialist Location: Framingham, MAOpportunity to work with a great company!Hours:Hybrid model role - Tuesday/Wednesday on-site;Monday/Thursday/Friday remote.M-F 9AM-5PMJob Requirements: Serve as a Corporate Brand partner for departments in need of marketing support.Listen, ask questions, and filter requests for...

  • Marketing Specialist

    1 week ago

    Framingham, Massachusetts, United States Complete Staffing Solutions, Inc. Full time

    Marketing SpecialistLocation: Framingham, MAThis is a fantastic opportunity to join a dynamic company!Working Hours:Full-time position: Monday - Friday, 9:00 AM - 5:00 PMHybrid model role: On-site - Tuesday/Wednesday; Remote - Monday/Thursday/FridayJob Duties:Collaborate as a Corporate Brand partner for departments requiring marketing assistanceManage...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions Full time

    Job DescriptionJob DescriptionHiring for a Marketing Specialist for a company in Framingham, MA. Hybrid model role (on-site Tues/Wed, remote Monday/Thurs/Friday). Schedule: M-F 9AM-5PMPay: $25-30/hr based on years of experienceRequired: At least 2-3 years of recent marketing exprience in a large corporate setting. Bachelor's degree in Marketing or...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions Full time

    Job DescriptionJob DescriptionHiring for a Marketing Specialist for a company in Framingham, MA. Hybrid model role (on-site Tues/Wed, remote Monday/Thurs/Friday).Schedule: M-F 9AM-5PMPay: $25-30/hr based on years of experienceRequired: At least 2-3 years of recent marketing exprience in a large corporate setting. Bachelor's degree in Marketing or...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions Full time

    Job DescriptionJob DescriptionHiring for a Marketing Specialist for a company in Framingham, MA. Hybrid model role (on-site Tues/Wed, remote Monday/Thurs/Friday).Schedule: M-F 9AM-5PMPay: $25-30/hr based on years of experienceRequired: At least 2-3 years of recent marketing exprience in a large corporate setting. Bachelor's degree in Marketing or...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions, Inc. Full time

    Job DescriptionJob DescriptionMarketing SpecialistLocation: Framingham, MAOpportunity to work with a great company!Actively Interviewing! Hiring ASAP!Hours:Full Time Hours - Monday - Friday 9:00 AM - 5:00 PM Hybrid model role - Tuesday/Wednesday on-site; Monday/Thursday/Friday remote.Job Duties: Serve as a Corporate Brand partner for departments in need...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions, Inc. Full time

    Job DescriptionJob DescriptionMarketing SpecialistLocation: Framingham, MAOpportunity to work with a great company!Actively Interviewing! Hiring ASAP!Hours:Full Time Hours - Monday - Friday 9:00 AM - 5:00 PM Hybrid model role - Tuesday/Wednesday on-site; Monday/Thursday/Friday remote.Job Duties: Serve as a Corporate Brand partner for departments in need...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Complete Staffing Solutions, Inc. Full time

    Job DescriptionJob DescriptionMarketing SpecialistLocation: Framingham, MAOpportunity to work with a great company!Actively Interviewing! Hiring ASAP!Hours:Full Time Hours - Monday - Friday 9:00 AM - 5:00 PM Hybrid model role - Tuesday/Wednesday on-site; Monday/Thursday/Friday remote.Job Duties: Serve as a Corporate Brand partner for departments in need of...

  • Marketing Specialist

    4 weeks ago

    Framingham, United States Beacon Hill Full time

    Our client is looking to hire a Marketing Specialist to assist with project management of creative projects from conception through rollout. This person will understand all the necessary details needed to deliver campaigns on time and meet client objectives.This is a hybrid role based out of Framingham, MA for 3 days per week and 2 remote.Responsibilities: *...

  • Marketing Specialist

    2 days ago

    Framingham, United States Beacon Hill Full time

    Our client is looking to hire a Marketing Specialist to assist with project management of creative projects from conception through rollout. This person will understand all the necessary details needed to deliver campaigns on time and meet client objectives.This is a hybrid role based out of Framingham, MA for 3 days per week and 2 remote.Responsibilities: *...

  • Marketing Specialist

    1 week ago

    Framingham, Massachusetts, United States virtusa Full time

    Marketing Specialist - Junior550 Cochituate Road, Framingham MA 017016 monthsDescription:The Corporate Brand Coordinator serves as a key partner to the Brand Marketing Manager and Brand Team, working with internal clients across the Business to bring their departmental initiatives to Associates through engaging marking campaigns. The Corporate Brand...

  • Field Marketing Specialist 2

    2 weeks ago

    Framingham, United States Sodexo Full time

    Unit Description: **A passion for helping people and attention to detail are the hallmarks of your success. Join a team where you can make a difference.** **Sodexo **Universities is seeking an experienced** **Field Marketing Specialist 2,** **for **Framingham State University**. - Framingham State University_ is one of the nation's first public universities...

  • Marketing Specialist

    3 days ago

    Framingham, United States virtusa Full time

    **Marketing Specialist - Junior** **550 Cochituate Road, Framingham MA 01701** **6 months** **Description**: The Corporate Brand Coordinator serves as a key partner to the Brand Marketing Manager and Brand Team, working with internal clients across the Business to bring their departmental initiatives to Associates through engaging marking campaigns. The...

  • Field Marketing Specialist 2

    1 week ago

    Framingham, Massachusetts, United States Sodexo Full time

    Unit Description:A passion for helping people and attention to detail are the hallmarks of your success. Join a team where you can make a difference.Sodexo Universities is seeking an experienced Field Marketing Specialist 2, for Framingham State University. Framingham State University_ is one of the nation's first public universities founded in 1839 by...

  • Marketing Specialist

    3 weeks ago

    Framingham, United States Staples Full time

    Support our Brand Team in strategic planning functions including brand strategy, creative strategy, product marketing, innovation, content strategy, and digital strategy. Develop a deep understanding of our brand health, consumer personas, mindsets, Marketing Specialist, Marketing, Specialist, Retail, Business Services, Support, Strategy

  • Marketing Specialist-Topo-HYBRID

    4 weeks ago

    Framingham, United States DSW (Designer Brands Inc.) Full time

    MARKETING SPECIALIST- TOPO ATHLETIC -HYBRID General Summary: This role will be part of the Topo Athletic team. Topo Athletic is a modern athletic footwear brand leveraging natural fit and gimmick-free design that encourages instinctive and natural movement. Topo makes shoes for road running, trail running, fitness training and after-sport recovery. The...

  • Marketing Specialist-Topo-HYBRID

    2 weeks ago

    Framingham, United States DSW (Designer Brands Inc.) Full time

    MARKETING SPECIALIST- TOPO ATHLETIC -HYBRID General Summary: This role will be part of the Topo Athletic team. Topo Athletic is a modern athletic footwear brand leveraging natural fit and gimmick-free design that encourages instinctive and natural movement. Topo makes shoes for road running, trail running, fitness training and after-sport recovery. The...