Supervisor, Social Intelligence
3 weeks ago
Responsibilities:
- Assist in the management of client relationships, strategy, and day-to-day execution as it relates to CMI’s social listening services
- Assist in the collection, analysis, and PowerPoint report development for recurring social listening reports across clients
- Build queries in CMI’s social listening tool to collect and analyze the social data
- Work closely with the client-facing social teams to derive actionable insights based on client business goals and objectives
- Assist in the development of templates, best practices, and trainings for the organization and fellow team members
- Monitor client owned social channels to discover content that needs to be addressed, escalated, and reported per client community management and FDA guidelines
- Work alongside client’s brand team creative and PR agencies to escalate concerning content and adjust messaging based on social analysis
- Identify new opportunities and evaluate new tools that create efficiencies and expansion in CMI’s offerings
- Collaborate with CMI’s decision sciences, analytics, media, search, and social teams to share insights and integrate where possible
- Ability to build code for automation of analyses a plus, but not required
- Maintain and grow as the subject matter expert, by staying current on social platforms
- Learn and assist with other social media tasks/skills as needed
- Develop a deep understanding of the client’s brands and disease states, and determine how social listening and community management can provide a benefit to their audiences
- Assist clients in the development of best-in-class community management programs including the creation of community and response guidelines
- Mange team of 1-2 social intelligence analysts, mentoring them through their career path
- Leverage social listening tools to aid in the development of strategies and analyze competition and audience segments
- Minimum of 4-5 years in a social data role, including social listening and community management
- 1-2 years of management or mentorship experience
- Proficient in the top social listening tools (for example, Hootsuite, Sprout Social, Sprinklr and beyond) and experience researching new emerging tools a plus
- Experience in a regulated industry – pharma or healthcare experience a plus/preferred
- Strong attention to detail, project management, and prioritization skills
- Ability to work both independently and in a team in a fast-paced environment
- Advanced in Excel and PowerPoint
- Demonstrates strong communication (written and verbal) and analytical skills
- Knowledge of social media, search, and/or traditional media marketing a plus
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