Promotions Manager

3 weeks ago

Los Angeles, United States Spanish Broadcasting System Full time

About SBS:

As a pioneer in Spanish-language media, SBS has always been at the forefront of the evolution of Hispanic entertainment in the U.S. In this era of technological advancements and media convergence, SBS is poised to capitalize on its vast array of proprietary content across multiple platforms. Our unwavering commitment is to create exceptional, high-quality branded entertainment that resonates deeply with the Hispanic consumer. Our impressive growth on the web with LaMusica.com and the promising reception of our latest venture, the podcast initiative, are testament to SBS' long-term strategy. By seamlessly delivering content through diverse channels, we not only maximize revenue but also extend the reach of our beloved brands. SBS remains steadfast in our leadership position in today's dynamic and ever-expanding U.S. Hispanic market, and we are determined to continue pushing boundaries and shaping the future of Hispanic media.

Position Summary

SBS is seeking a skilled and versatilePromotions Manager to lead and direct the Promotions department to support SBS stations in coordination with the Sales department and Corporate initiatives.

Essential Duties and Responsibilities

  • Coordinate station staff for promotion events.
  • Support sales and programming department's initiatives and manage tasks in accordance to goals and objectives.
  • Prepare strategic plans for all promotion based on research and direction from Programing.
  • Organizing team for every activation and assist with new employee onboarding and training program.
  • Provide relevant updates to staff/management and participate in meetings as needed.
  • Meet with Sales and Programing weekly to obtain briefing on advertising priorities, long-term goal progress and critical market shifts.
  • Keep sales and operations team updated on all campaign developments.
  • Ability to train and lead station's street team to meet station objectives
  • Ability to Negotiate partnership deals on behalf of the station
  • Responsible for managing stations promotional giveaways and displays ie: signage/print collateral materials etc.
  • Manage and/or work trade shows /events. (ability to work flexible hours including weekends when necessary)
  • Reports to Director of Sales Promotion/Sponsorships
  • Works with Vcreative to schedule on-air giveaways (including rules when necessary)
  • Pulls winners and manages prize fulfillment (calling winners)
  • Manages/Schedules Street Team for promotional events (remotes, van hits, station events, etc.)
  • Trains and leads station's street team to meet station objectives
  • Responsible for execution of client asks at station remotes
  • Manages and/or works trade shows /events.
  • Executes digital aspects of a promotion (postings)
  • Looks for community events, parades, tree lightings, marathons, etc.
Essential duties and responsibilities are those most important or most frequently performed duties. Employees will be required to perform other job-related duties as required.

Supervisory Responsibilities
  • Supervise the Promotions Department
Minimum Requirements
  • 3 - 5 years leadership work experience
  • College degree or equivalent work experience
  • Experience in managing and building strong business relationships
  • Customer-oriented approach.
  • Self-initiating with the ability to work independently and as a member of a team
  • Ability to work under pressure and adapt easily to any requirement with a solution
  • Leader mindset
  • Organized, dependable, dedicated, and detail-oriented team player
  • Ability to work evening, overnight and weekends
  • Valid Driver License is required
  • Fluent in English/Spanish
  • Good Communication skills oral/written

In addition to meeting the minimum qualifications listed above, an individual must be able to perform each of the established essential functions to perform this job successfully.

Physical Requirements

Work involves exerting up to 25 pounds of force occasionally or a negligible amount of force frequently to lift, carry, push, pull, or otherwise move objects.

SBS requires that all U.S. and Puerto Rico employees be vaccinated against COVID-19. This position will require the successful candidate to submit proof of vaccination. The Company is an equal opportunity employer, and will reasonably accommodate a qualified candidate, who may be unable to be vaccinated, consistent with federal, state, and local law.

SBS is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

Why work for SBS?

Spanish Broadcasting Systems (SBS) offers a unique and exciting opportunity to be part of the leading Hispanic-focused media company in the industry. By joining our team, you will become an integral part of shaping and influencing the landscape of Spanish-language broadcasting. We take pride in our rich heritage and commitment to serving the vibrant Hispanic community with compelling content and innovative programming. At SBS, you will be surrounded by a diverse and talented group of professionals who share a passion for media, creativity, and cultural connectivity. We foster a collaborative and inclusive work environment where your ideas and contributions are valued and recognized. With access to state-of-the-art facilities and cutting-edge technologies, you will have the tools to bring your ideas to life and create impactful experiences for our audience. Additionally, SBS provides ample opportunities for personal and professional growth, with ongoing learning and development programs designed to enhance your skills and advance your career. If you are seeking a dynamic and rewarding career in the world of Spanish-language broadcasting, SBS is the place to be. Join us and be part of a team that is making a difference in the lives of millions of people every day.

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