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SEO Specialist

2 months ago

Vernon Hills, United States Ventura Solutions Inc. Full time

Our client is seeking a contract SEO Specialist that will play a key role in the execution of organic search optimization and content strategy initiatives.

Responsibilities

  • Drive revenue growth and the quantity and quality of organic traffic and conversions across multiple company websites for desktop and mobile users
  • Research, develop, present, and implement search engine optimization recommendations and communicate the expected business impact
  • Identify technical SEO issues regarding crawling, indexation and page speed. Recommend changes to website architecture, content, internal linking, and other factors to improve SERP positions
  • Develop an actionable content strategy, lead the execution of the roadmap through partners, colleagues, and by direct engagement
  • Provide strong input to design/development teams for the purposes of maximizing the customer experience.
  • appropriate keyword targets for on-page elements including page titles, meta descriptions, page headings and HTML heading structure, alt-img tags, etc.
  • Track, analyze, and act on appropriate KPI’s, as required to achieve revenue goals through traffic, conversions, and other milestone objectives
  • Execute link-building initiatives by identifying potential link targets and conducting outreach
  • Think strategically about business targets and objectives for SEO initiatives
  • Independently conduct campaign-based optimizations focused on improving on-site organic targeting.
  • Continuously develop digital marketing abilities via on-the-job experience, independent research, individual and team training. Serve as the company thought leader on the topic of search. Stay abreast of and work with signal/algorithm changes
  • Must possess knowledge of HTML and CSS to evaluate company sites and improve on-page elements. Use Excel competently to mine data for insights.
  • Self-Starter: Demonstrate truly independent control and ownership of their work
  • Contribute to team development by leading individual and group training sessions
  • Work with, manage and support agency partners
  • Be a supportive member of a team that is always willing to help each other solve problems
  • Perform all other duties as assigned

Qualifications

  • Bachelor’s degree in Marketing or related field from an accredited higher learning institution
  • The SEO Specialist will be a SEO pro with 3-5 years of prior relevant experience managing the day-to-day organic campaigns and the portfolio to show off successes, preferably in an eCommerce company.
  • Deep experience with ranking factors, signal analysis, and clickstream data, as well as acquisition, conversion, and competitive analysis. Proven experience working with content creation teams, social marketers, and link builders to produce successful content leading to quantitative results and community/engagement enhancement
  • Success with technical site optimization, identifying appropriate targets based on data, and working knowledge of HTML, CSS, and SEO/analytics/admin platform tools (SEMRush, Google Keyword planning tool, GA, Google Search Console Bing Webmaster Tools)
  • Experience with A/B and multivariate experiments
  • Proficiency in Excel and PowerPoint, and with financial math such as gross and net margins, ROI, etc.
  • Able to offer timely responses to internal and external communication
  • Can properly identify business targets and objectives for SEO initiatives
  • Thrives in a fast-paced, collaborative environment, efficiently works under pressures, within deadlines or other time essential constraints

Location

  • Vernon Hills, IL

Employment Type

  • Contract (3 - 12 months)

Benefits

  • Choice of medical, dental, and vision plans.
  • Paid vacation time.
  • Competitive hourly rate.

About Ventura Solutions

Ventura Solutions is a reputable end-to-end medical device and combination product consulting, staffing, and training firm. With our deep industry expertise spanning medical devices and combination products, coupled with an outstanding talent pool, we stand out as the preferred option for a diverse array of projects. On the consulting side, we integrate seamlessly into your team and manage small to complex Statement of Work (SOW) projects. On the staffing side, we help source, screen, and on-board reputable employees to fill temporary, temp to permanent, and permanent job openings. We accelerate product development, keep products compliant, and help build great organizations. For more information, visit us at www.ventura-solutions.com.

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