Principal, Content Designer

1 month ago

Bellevue, United States T-Mobile Full time

Be unstoppable with us T-Mobile is synonymous with innovation-and you could be part of the team that disrupted an entire industry We reinvented customer service, brought real 5G to the nation, and now we're shaping the future of technology in wireless and beyond. Our work is as exciting as it is rewarding, so consider the career opportunity below as your invitation to grow with us, make big things happen with us, above all, #BEYOU with us. Together, we won't stop We are looking for a Principal Content Designer for Product, Experience Design & Innovation. In this role, you will tap into your passion for storytelling and communicate to our customers throughout the product lifecycle. You will lead the development and execution of program and product content strategy to support high-visibility initiatives and will be responsible for articulating how the strategy will improve our customer experience. Key to the role is constant optimization of the content strategy across multiple channels. You will deliver a strong pipeline of high-value, relevant and engaging content that strengthens and elevates T-Mobile's profile across customer segments. You will also guide content designers on the team. You will seek out and rely on user behavior research, usability studies, and competitive gap analysis, to build content that incites action. The successful candidate should be able to thrive in a fast paced, agile environment and has an overwhelming bias for action. This role collaborates on planning and execution with designers, product, and others across Marketing teams. As an integral part of our storytelling process, you'll work on a wide range of tasks, from strategizing new content and bringing it to life, to writing UX copy and ensuring consistent tone and voice across all our platforms. Most meaningfully, you'll simplify industry jargon and replace it with modern language that instills confidence with customers. Job Responsibilities: Work closely with UX, Product, and Marketing cross-functional team members to develop content that ensures magnificent user experiences that reflect the T-Mobile brand, values, tone, and prioritize the customer experience. Communicate sophisticated product features and benefits in clear language to help customers understand and use T-Mobile's products and services. Be a champion for the customer and work to find the happy medium between business goals and customers. Develop testing plans with research partners for content experiments to gather qualitative and quantitative insights to help drive iterative improvements to UI through content and design solutions. Crafts and develops style guides and works to build content standards to help establish language and tone consistency across all platforms and experiences. Guides the development and optimization of content to achieve specific goals and address customer needs. Use human-centered design methods to design, craft, and test content solutions that address real customer challenges. Design content solutions to improve systems, overcome technical constraints, and reduce content debt. Identify and nurture the most efficient content workflows possible. Prioritize existing content, build guidelines for future content, and ensure that all content aligns across channels. Audit content to identify strengths and weaknesses in order to optimize content strategy and performance. Qualifications Bachelor's degree in English, Communications, Journalism, Psychology or equivalent work experience. 7 plus years proven record in content writing and user experience Experience driving collaboration with internal cross-functional partners to write, edit, develop or plan online and retail content Knowledge of design systems and developing content at scale for web and mobile Background in copywriting, either at an agency o

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