Marketing Program Manager

3 weeks ago

Irving, United States Targetbase Full time
As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.

JOB SCOPE & PURPOSE

The Program Manager is responsible for managing the execution of programs across the agency from conception through delivery. This includes managing scope and resources, budget tracking, and oversight of project plans. Overall, this position requires a process-oriented thinker who embraces challenges and rallies teams to ensure program success.

MAIN RESPONSIBILITIES
  • Works with Crafts across the agency to define, estimate, and align on the overall scope of assigned programs.
  • Monitors program progress against the plan and Statement of Work (SOW) and proactively communicates variances and works with the team to resolve issues
  • Addresses issues related to scope, schedule, budget, or quality, ensuring scope changes are documented.
  • Provides information to account lead to successfully manage client expectations
  • Adheres to established Targetbase standards and ensures compliance with processes.
  • Defines, develops, and implements processes and best practices for Targetbase
  • Is the primary point of contact for assigned programs and leads internal status meetings
EXPERIENCE & EDUCATION
  • 7+ years of relevant, program or project management experience
  • Experience working in an agency is preferred
  • Bachelor's Degree
KNOWLEDGE & ABILITY
  • Demonstrated ability to lead programs with minimal supervision in a fast-paced environment where resources are often shared across programs
  • Strong planning, organization, and coordinating skills
  • Strong interpersonal and communication skills
  • Solid PC skills and Microsoft software experience (Word, Excel, Outlook)
  • Working knowledge of Workfront or other tracking and project management software
POSITION REQUIREMENTS
  • Overtime as necessary
  • Travel as necessary
  • We work a hybrid schedule. 3 days in office and 2 days working from home. Candidates must local to the DFW area and willing to be onsite in the office 3 days a week.

Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom's global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.

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