SEO/GEO Strategist

1 day ago

New York, NY, United States Winston Digital Marketing Full-time
Senior SEO Strategist (70K/year
- Full Time) The Role You'll own SEO strategy and execution end-to-end for major cannabis brands, finance clients, and ambitious local businesses. Ship audits. Build roadmaps. Implement fixes. Measure wins. Do it all with complete autonomy and zero micromanagement. We're a small, entrepreneurial agency. Our best people are hands-on, ship fast, and can work confidently with just general guidelines and a clear goal. If you like to own the output quality and move at your own pace, this is the role. Audits & strategy: Run technical, on-page, and off-page SEO audits. Build data-driven roadmaps tied to client business goals. Ship them with confidence. Implementation: Work with dev to prioritize and execute fixes. Navigate roadblocks. Make things happen. Content & design: Thoughtfully design landing pages and content that's on-brand and actually moves the needle for clients. This isn't template work. Measurement: Analyze performance in GA4, GSC, Looker. Build monthly reports that show impact, not just vanity metrics. AI-forward execution: Use Claude, Ahrefs, SEMrush, Screaming Frog, and other tools as core to how you work—not as a bonus. We ship faster because of AI. You will too. Client relationships: Own client communication and expectations. Be the person they trust. Mentoring (optional): Help junior team members level up if they need it—but no formal management overhead. You Have Hands-on implementation: You've done the work—technical SEO audits, content strategy, landing page design, dev collaboration. You know what ships and what doesn't. Multi-year campaign

experience:
Managed complex SEO projects on big sites (100K+ pages) or high-value niches. You understand the long game. Tool proficiency: Comfortable with Ahrefs, SEMrush, Screaming Frog, GA4, GSC, Looker Studio. You know how to pull insights that matter. Technical chops: Understand JavaScript, crawling, indexing, rendering, E-E-A-T. You can talk to dev and be taken seriously. Creative output: You can write strong content briefs, design landing pages, create campaigns that feel intentional—not cookie-cutter. Autonomy: You work best when given clear goals and freedom to figure out the rest. Bonus
- Experience in regulated markets (cannabis, finance, healthcare, legal)
- You're already using AI in your SEO work (ChatGPT, Claude, agents, workflows)
- You've solved impossible dev roadblocks
- You've worked with clients and know how to translate business goals into SEO wins Why Work Here
- Flexibility: Work around client calls and your own schedule. No rigid hours, no commute, no travel. Ever.
- Autonomy: General guidelines. Clear goals. Your output.
- Entrepreneurial environment: We ship fast. We learn fast. You'll level up quickly.
- AI-first workflow: Claude, custom skills, agents—it's how we work. If you want to get better at using AI as a force multiplier, this is the place.
- Remote, fully. Zero travel. Time zone flexible (but U.
S.-based).
- Learning: Work with experienced people. See how strategies actually play out across real clients. Grow your SEO skills in an environment that moves. This role is great if you:
- Can own quality
- Like working fast and shipping often
- Want autonomy over hierarchy
- Thrive in entrepreneurial, scrappy environments
- Can handle ambiguity and figure things out -