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Sales Associate II
2 months ago
The Sales Associate role is an integral part of the store’s overall success and efficiency, demanding direct attention to our brand commitment when servicing customers and driving results. Responsible for upholding Coach’s Service and Selling Models, creating a positive first impression, building ongoing customer relationships through a personalized experience, and leaving a positive, lasting impression.
SALES FLOOR:
- Understands organizational objectives and makes decisions aligning with Company priorities
- Takes ownership and is committed to delivering results, remaining aware of personal and store metrics, creating personal sales and clienteling strategies with the management team
- Creates short- and long-term strategies to achieve personal metrics and performance goals
- Represents Coach as a brand ambassador
- Demonstrates Coach’s Selling and Service expectations at all times
- Understands changes in the local market impacting business performance, supporting the execution of local sales strategies and tactics
- Drives business through sales strategies, clienteling, sourcing new customers, and maintaining ongoing productive relationships with customers
- Provides in-depth product knowledge, including features, benefits, current offerings, and overall product value
- Discusses product features, builds the sale by leveraging cross-selling skills, and encourages beneficial product add-ons
- Sensitive to customers’ needs, tailoring approach by reading cues
- Attends to the unique shopping needs of each customer
- Follows up with customers consistently and genuinely to influence/close the sale
- Flexes personal selling techniques to contribute to overall store financial results
- Builds lasting and loyal relationships with customers
- Leverages Coach’s tools and technology to support relationship building and clienteling efforts
- Promotes and endorses a team selling environment
- Fosters teamwork, trust, and collaboration with internal and external customers
- Remains solution-oriented, adaptable, and flexible to changing business and store needs
- Welcomes feedback and adapts behaviors as appropriate
- Maintains a calm and professional demeanor at all times
OPERATIONS:
- Ensures all daily tasks are completed without negatively impacting service or Coach standards
- Completes daily operational tasks, including maintaining the store, cash wrap, and visual merchandising to Coach standards consistently and in a timely manner
- Maintains a clean and tidy selling floor at all times
- Adheres to all applicable retail policies and procedures, including POS, Operations, and Asset Protection procedures
- Replenishes inventory on the sales floor as needed
- Supports Store Inventory Process by processing shipment, stocking shelves, replenishing the sales floor, maintains strong organizational standards related to product in the stockroom and on the sales floor
- Supports cash-wrap when needed to process purchases, returns, and exchanges
- Efficiently processes customer transactions: Purchase, Return, Exchange, Found Order, etc.
- Helps prepare the store by organizing functional areas, performing routine cleaning, maintaining strong organizational standards, and visual merchandising expectations
Competencies required:
- Drive For Results
- Customer Focus
- Creativity
- Interpersonal Savvy
- Learning on The Fly
- Perseverance
- Dealing with Ambiguity
Additional Requirements
- Experience: 1-3 years of previous sales experience, preferably in a luxury retail service environment. Possesses current knowledge of fashion trends and competition in the marketplace
- Education: High school diploma or equivalent; college degree preferred
- Technical: Knowledge of cash register systems, basic computer skills, utilize walkie talkie, understand and read price and product release sheets
- Physical: Ability to execute at a fast pace, communicate effectively with customers and the team, maneuver the sales floor, sales shelves, and stockroom; climbing, bending, and kneeling are required. Ability to lift and carry up to 25 pounds frequently and up to 50 pounds at times to process product shipment/transfers
- Schedule: Ability to meet Coach Scheduling & Availability Expectations, work a flexible schedule, including nights, weekends, and holidays
Note: This document serves as a sample of job duties and responsibilities and does not include an exhaustive list of all performance requirements.
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