Marketing Campaign Specialist

4 weeks ago

Lenexa, United States BASYS Processing Inc. Full time

As a Marketing Campaign Specialist, you will play a pivotal role in strategizing, executing, and analyzing marketing campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and implement integrated campaigns across various channels. This role requires a combination of creativity, analytical skills, and strategic thinking to deliver impactful results. Essential Functions Campaign Strategy: Develop comprehensive marketing campaign strategies aligned with business goals and target audience demographics. Campaign Execution: Coordinate the end-to-end execution of marketing campaigns, including but not limited to content creation, design briefs, email marketing, social media, advertising, events and other promotional activities. Content Creation: Collaborate with content creator to develop compelling and targeted content for campaigns, ensuring consistency in messaging and brand voice. Channel Management: Manage various marketing channels, including social media platforms, email marketing platforms, advertising networks and other relevant channels to optimize campaign performance. Analytics and Optimization: Monitor campaign performance metrics, analyze data insights and optimize campaigns to maximize ROI and achieve key performance indicators (KPIs). Additional Responsibilities Budget Management: Manage campaign budgets effectively, ensuring efficient allocation of resources to maximize results within budgetary constraints. Cross-Functional Collaboration: Work closely with internal teams such as product, sales, design, and external stakeholders to ensure alignment and seamless execution of campaigns. Market Research: Conduct market research and competitor analysis to identify trends, opportunities and best practices for campaign optimization. Testing and Experimentation: Plan and execute A/B tests and experiments to optimize campaign elements such as messaging, creative assets, targeting and timing. Reporting: Prepare regular reports on campaign performance, presenting insights and recommendations to stakeholders for continuous improvement. Requirements Bachelor's degree in Marketing, Communications or related field. (Master's degree is a plus.) Proven experience (7+ years) in marketing campaign management, preferably in a similar industry or role. Strong understanding of marketing principles, including segmentation, targeting, positioning and messaging. Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics or similar platforms. Excellent communication skills, with the ability to craft compelling messaging and collaborate effectively with cross-functional teams. Analytical mindset with a data-driven approach to decision-making and campaign optimization. Creative thinking and problem-solving skills, with a keen eye for detail and design aesthetics. Ability to manage multiple projects simultaneously and thrive in a fast-paced, deadline-driven environment. Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) is desirable. A passion for staying updated on industry trends, emerging technologies, and best practices in marketing campaign management. Join our team and be part of a dynamic environment where your creativity, skills and passion for marketing will make a significant impact on our brand's success BASYS provides direct credit and debit card processing solutions for businesses across the country. We treat our team, clients, and vendors like people, not numbers. BASYS is proud to maintain a 90% customer retention rate of clients that continue to process, in an industry where retention rates often average closer to 70 to 75%. We feel that this is a perfect example of how our customer oriented business model sets us apart.

#J-18808-Ljbffr

  • Marketing Campaign Specialist

    2 months ago

    Lenexa, United States BASYS Processing Full time

    Job DescriptionJob DescriptionSummaryAs a Marketing Campaign Specialist, you will play a pivotal role in strategizing, executing, and analyzing marketing campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and implement integrated campaigns across various channels. This role...

  • Marketing Campaign Specialist

    2 months ago

    Lenexa, United States BASYS Processing Full time

    Job DescriptionJob DescriptionSummaryAs a Marketing Campaign Specialist, you will play a pivotal role in strategizing, executing, and analyzing marketing campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and implement integrated campaigns across various channels. This role...

  • Marketing Campaign Specialist

    4 weeks ago

    Lenexa, United States BASYS Processing Full time

    Job DescriptionJob DescriptionSummaryAs a Marketing Campaign Specialist, you will play a pivotal role in strategizing, executing, and analyzing marketing campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and implement integrated campaigns across various channels. This role...

  • Marketing Campaign Specialist

    3 weeks ago

    Lenexa, United States BASYS Processing Full time

    Job DescriptionJob DescriptionSummaryAs a Marketing Campaign Specialist, you will play a pivotal role in strategizing, executing, and analyzing marketing campaigns to drive brand awareness, engagement, and conversions. You will collaborate closely with cross-functional teams to develop and implement integrated campaigns across various channels. This role...

  • Digital Marketing Email Specialist

    6 days ago

    Lenexa, United States Rally House Full time

    Job Description The Email Marketing Specialist will be responsible for executing the day-to-day email marketing process. Primary tasks will include:assisting the team in building and sending daily emails, generating email segments, tracking and analytics reporting on performance, working alongside of the marketing team to create an omni-channel...

  • Senior Marketing Specialist

    1 week ago

    Lenexa, Kansas, United States GBA Full time

    GBASenior Marketing Specialist - u1EZfxpzR3nW-6411 Lenexa , Kansas Apply Now This job was posted by : For moreinformation, please see: TextGBA66 to to apply todaySenior Marketing SpecialistThe Senior Marketing Specialist will provide strategic direction andimplement marketing activities for the marketing department and supportother departments/affiliates....

  • Marketing Specialist

    1 month ago

    Lenexa, United States Angel Competition Bikinis Full time

    Thrive in a positive environment that focuses on growth of their employees. ACBikinis is dedicated to providing competition bikini and figure suits that make athletes feel confident on stage. Female owned and operated, ACBikinis has become the best source for competition bikinis. Company mission statement: To work in a growing environment of highly...

  • Senior Proposal Marketing Specialist

    4 weeks ago

    Lenexa, Kansas, United States GBA Full time

    This job was posted by : For moreinformation, please see: TextGBA66 to to apply todaySenior Marketing Proposal SpecialistThe Senior Marketing Specialist will provide strategic direction andimplement marketing activities for the marketing department and supportother departments/affiliates. This position will be responsible forexecuting a marketing plan,...

  • Channel Marketing Specialist

    3 weeks ago

    Lenexa, United States Istituto Marangoni Full time

    Employer Industry: Animal Health Why Consider this Job Opportunity: - Competitive salary up to $130,900 - Opportunity for career advancement and growth within the organization - Remote work flexibility - Comprehensive health care and insurance benefits - Chance to work on innovative and collaborative Channel Marketing initiatives - Bonus eligibility and...

  • Marketing Manager

    1 month ago

    Lenexa, United States Splintek Inc Full time

    Job DescriptionJob DescriptionDescription:Splintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Manager

    4 weeks ago

    Lenexa, United States Splintek Inc Full time

    Job DescriptionJob DescriptionDescription:Splintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Manager

    4 weeks ago

    Lenexa, United States Splintek Inc Full time

    Job DescriptionJob DescriptionDescription:Splintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Manager

    1 month ago

    Lenexa, United States Splintek Inc. Full time

    Job DescriptionJob DescriptionSalary: DOESplintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Manager

    4 weeks ago

    Lenexa, United States Splintek Inc. Full time

    Job DescriptionJob DescriptionSalary: DOESplintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Manager

    4 weeks ago

    Lenexa, United States Splintek Inc. Full time

    Job DescriptionJob DescriptionSalary: DOESplintek is a Lenexa based, made in the USA manufacturing company in the business of providing high-quality healthcare products to Retailers, Professionals and direct to consumers since 1996. Innovation, team-based, high energy, casual business environment. Splintek’s mission is to enhance the quality of life...

  • Marketing Assistant

    3 weeks ago

    Lenexa, United States SpeedPro Shawnee Full time

    Job DescriptionJob DescriptionCompensation and Benefits:Competitive Annual SalaryAdditional training/development opportunitiesThe Customer Service and Marketing Representative reports directly to the SpeedPro Imaging studio owner and is primarily responsible for developing and executing marketing campaigns to obtain new clients, while also helping to oversee...

  • Marketing Assistant

    4 weeks ago

    Lenexa, United States SpeedPro Shawnee Full time

    Job DescriptionJob DescriptionCompensation and Benefits:Competitive Annual SalaryAdditional training/development opportunitiesThe Customer Service and Marketing Representative reports directly to the SpeedPro Imaging studio owner and is primarily responsible for developing and executing marketing campaigns to obtain new clients, while also helping to oversee...

  • Marketing Assistant

    4 weeks ago

    Lenexa, United States SpeedPro Full time

    Compensation and Benefits: Competitive Annual SalaryAdditional training/development opportunities The Customer Service and Marketing Representative reports directly to the SpeedPro Imaging studio owner and is primarily responsible for developing and executing marketing campaigns to obtain new clients, while also helping to oversee and maintain the existing...

  • Marketing Assistant

    3 weeks ago

    Lenexa, United States SpeedPro Full time

    Compensation and Benefits: Competitive Annual Salary Additional training/development opportunities The Customer Service and Marketing Representative reports directly to the SpeedPro Imaging studio owner and is primarily responsible for developing and executing marketing campaigns to obtain new clients, while also helping to oversee and maintain the...

  • Marketing Assistant

    4 weeks ago

    Lenexa, United States SpeedPro Full time

    Compensation and Benefits: Competitive Annual Salary Additional training/development opportunities The Customer Service and Marketing Representative reports directly to the SpeedPro Imaging studio owner and is primarily responsible for developing and executing marketing campaigns to obtain new clients, while also helping to oversee and maintain the...