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Marketing Director

2 months ago

Doral, United States Adistec Full time

Responsible to lead all aspects of marketing, including demand generation and lifecycle of marketing. The Marketing Director will be responsible to ensure the acquisition and conversion of leads to live sales opportunities. Also, will be responsible for the end-to-end lead generation process, from top-of-funnel marketing campaigns to performance-driven marketing to sales qualification processes.

Responsibilities

The Director will be responsible for working with the business leaders & business relationship directors to define and prioritize enhancement and project requests, and ensure that the work is built and delivered as agreed to.

Have full accountability for building a demand generation process, campaigns and outcomes to help the business grow.

Understands the goals of the company and needs of the business owners

Owning development and communicating the long-term vision and goals that drive strategies for a portfolio of marketing products.

Manage the marketing budget, allocating resources to generate the best yield against the goal of pipeline generation

Work together with the rest of the marketing team (regional marketing, design, communications etc) to ensure tools, processes and programs deliver value for the Platform business

Support marketing database strategy and data requests (e.g. segmentation, list pulls)

Qualifications

A qualified candidate MUST HAVE experience in the technology industry

BA/BS degree in a relevant field such as Marketing or Communications

5+ years of direct management Experience

Proven track record implementing and supporting digital solutions

Deep understanding of the business (software and Hardware)

8-10 years minimum of dedicated B2B marketing experience, preferably in enterprise software and Hardware

Track record of winning campaigns with proven results

Ability to demonstrate deeply analytical mindset and can drive marketing accountability across the platform business

Previous experience managing large portfolios of marketing activities and budgets

Excellent communicator - both written and verbal

Ability to work with ambiguity and unexpected change

Must have previous experience leading in Americas team

Understanding the needs of foreign & domestic customers

Must be bilingual (English - Spanish)

Competencies:

Communication.

Creativity and Problem-Solving.

Attention to Detail.

Interpersonal Skills.

Leadership.

Adaptability.

Writing.

Data Analysis & Analytics

Benefits offered:

Paid time off (Vacations, Personal Days and Sick days)

Health insurance

Dental insurance

Other types of insurance

Workplace perks such as food/coffee and flexible work schedules

Others

This is a full-time position. Candidates must live in Miami Dade or Fort Lauderdale area.

Days and hours of work are Monday through Friday, 9:00 a.m. to 6 p.m.

EEO Statement We are committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, or protected veteran status. We support an inclusive workplace where associates excel based on personal merit, qualification, experience, ability, and job performance.

Please note that we do NOT sponsor H1B or provide H1B transfers and you must live local to the Miami area for this opportunity.

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