Senior Marketing Manager
6 days ago
Fresh Baguette
isa fast-growing
, artisanal bakeryknown foritshigh-qualitystandards and modern atmosphere.Thecompanywasfounded in Bethesda,MDin2013 inspired bybakeries in France. We have six retail locations and a thriving wholesale business. We are passionate about quality and take great pride in everything we do.
Our mission is to offer our customers unique moments of indulgence that are delicious to every sense. This value is evident in everything we do, from the smell of scratch-made artisanal croissants and organic bread baking fresh throughout the day to the beauty of hand-crafted pastries, delicious coffee, and savory creations delivered in a warm and inviting atmosphere.
We are growing and looking for passionate bakers, baristas, supervisors, and managers to join our Fresh Baguette team.We are seeking a talented and dynamic
Senior Marketing Manager
to help grow our business.
The Senior Marketing Manager will be goal-driven, customer-focused, and detail-oriented. We are looking for someone who is comfortable interacting with the public and has excellent communication skills. The ideal candidate will be flexible in a fast-paced environment and calm under pressure. The Senior Marketing Manager will need to build strong relationships with cross-functional teams and partners.
Responsibilities:
You are in charge of stimulating sales growth in our bakeries through a variety of marketing channels including social media and grass roots marketing.
This position will build sales by raising awareness of the brand and encouraging new guests to try Fresh Baguette and foster loyalty amongst existing guests to build frequency of visits. As the success of these initiatives is predicated on guests having a great experience in the bakeries, the manager will spend close to 30% of their time in the field to implement the marketing tools as well as inform and encourage Fresh Baguette staff.
Duties of the Senior Marketing Manager will include:
Act as community liaison and lead all local store marketing initiatives
Project, plan, execute and evaluate marketing operations such as social media, email or digital media operation
Understand and communicate marketing strategy and objectives to bakery management and staff
Deploy collateral, merchandise, and other communications effectively with corporate support team
Analyze effectiveness of marketing initiatives and make strategic recommendations regarding sales & marketing as needed
Participate in the creation & execution of weekly/monthly/yearly marketing plans
Requirements:
Bachelor's degree in Sales/Marketing/Communications
Experience in customer service
Experience in marketing managing social media
Fluency in digital marketing and Social media
Ability to work outside of traditional office hours
Experience in restaurant or retail marketing preferred
Proficiency in Microsoft Office (PowerPoint, Word, & Excel) and creative software is a plus
Benefits:
401K and 401K Match
Free Lunch
Paid-Time Off available after 90 days
Health Insurance
Dental Insurance
Employee Discount
Anniversary Gift Card
Exciting growth potential
Pay:
Starting at $75,000 a year
Job Types: Full-time
Pay: Starting at $75,000 a year
Benefits:
Free Lunch
401(k)
401(k) matching
Employee discount
Health Insurance
Dental Insurance
Paid Time Off
Paid training
Anniversary Gift Card
Restaurant type:
Bakery
Café
Coffee shop
Weekly day range:
Monday to Friday
Weekends
Work Location:
In the office
About 30%, in the field at our bakeries
Learn more about us at Freshbaguette.net
#J-18808-Ljbffr
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