Hospitality and Brand Marketing Intern
4 weeks ago
JOB SUMMARY:
Supports the Midmark Brand Manager and the Director of Hospitality in governing and promoting Midmark's hospitality brands to protect the Midmark, Hotel Versailles and Stillwater Valley Golf Club brands and drive revenue to Hotel Versailles and Stillwater Valley Golf Club.
ESSENTIAL/PRIMARY DUTIES:
- Responsible for the marketing and communications plan and execution which includes paid and unpaid media (advertising/sponsorships, public relations and social media).
- Acts as the primary liaison with brand, marketing and vendor partners which includes media and advertising publications.
- Assists Midmark Brand Manager and Director of Hospitality in planning and executing external brand communications strategies through marketing, brand governance, content creation and project management.
- Creates branded content for hospitality's different marketing channels using copywriting and creative skills.
- Organizes and maintains brand resources including branding policies, logo assets and templates to ensure they are current and accessible by necessary users.
- Creates and documents administrative systems and processes for the Hospitality and Corporate Communications team to streamline work, including content generation and management.
Prefered candidates will be working toward or have recently obtained a degree in Communications, Marketing, English, Graphic Design, Integrated Media or a similar field.
COMPETENCY/SKILL REQUIREMENTS:
- Excellent understanding of branding and brand strategy.
- Deep knowledge of marketing best practices and tactics.
- Proficient copywriting and communication skills with knowledge of proper grammar.
- Ability to create and present presentations using PowerPoint®.
- Ability to provide creative and materiality direction across all media.
- Ability to effectively communicate verbally.
- Ability to develop cooperative working relationships with teammates, partners and customers.
- Ability to be creative, analytical, strategic and organized with a strong attention to detail.
- Ability to brainstorm, share and activate ideas.
- Ability to solve problems and exercise independent judgment.
- Ability to manage and lead multiple projects on deadline.
- Past client and/or people management experience preferred.
- Proficiency with MS Office applications (Office, Word, Excel, PowerPoint, SharePoint) and Canva is required and basic Adobe Creative Suite skills is preferred.
- Able to work flexible hours occasionally.
About Us
Founded in 1915, Midmark Corporation is the only company transforming healthcare experiences through innovative design within the medical, dental and animal health environments. With more than 2,200 teammates worldwide, Midmark focuses on harmonizing space, technology and workflows, creating a better experience for caregivers and patients at the point of care. The Midmark headquarters and innovation hub are located in Versailles, Ohio, which is also home to the Midmark Experience Center, Design Center, Technology Center and our largest manufacturing facility. Midmark maintains eleven additional locations in the United States, including four innovation hubs, and has subsidiaries in India and Italy.
EO/AA Employer Minorities/Females/Protected Veterans/Disabled
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