Head of Marketing, Lung Cancer
1 month ago
At AstraZeneca, we 're dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There’s no better place to make a difference to medicine, patients and society. It's our belief in following the science and putting patients first, that allows us to make the biggest difference to people in need with our ground-breaking science and life changing medicines.
A dedicated Oncology unit, this is the place to build a world-class career and be part of fulfilling our ambition to be world leaders in Oncology by fundamentally changing the way cancer is treated through innovation. We are already the fastest growing team within AstraZeneca and across the industry, and there are countless new indications and targets in our innovative pipeline. Agile and collaborative, we work cross-functionally, as well as externally, to thrive at pace. We’ve crafted a culture where everybody, from all backgrounds, can be themselves and bring their true self to work.
The
Head of Marketing, Lung Cancer
is based in the greater Washington DC area in the Gaithersburg, MD office and is accountable for all aspects of US marketing strategy and execution for an asset anticipated to launch in the near-to-medium term. This position will manage a team of marketers and will play a key role in building the marketing team for this medicine. Additionally, the Head of Marketing will partner with cross-functional collaborators including colleagues from the Global, Sales, Medical, Diagnostics, Commercial Operations, Managed Markets, and Corporate Affairs functions. Additionally, this leader will be a key member of the Lung Cancer franchise leadership team and play a meaningful role in crafting the overall strategy and culture of the franchise.
What You’ll Do:
Lead the commercial marketing strategy and execution for the brand, across all indications.
Lead the development of overarching HCP and consumer marketing strategies and tactics, the creation of brand strategy plans, launch plans, and competitive readiness plans.
Monitor and diagnose brand performance and lead business updates to senior leadership, following launch.
Serve as US representative in internal labeling discussions and in planning for lifecycle strategy.
Lead pre-launch forecasting work and post launch forecasting and performance updates.
Develop and deliver key brand presentations to leadership and the field organization.
Lead, mentor, and develop a team as well impact a broad team of cross-functional colleagues.
Be trusted and empowered to innovate and lead We step up and disrupt, to find new ways to market our products and bring fresh ideas to engage and partner with the industry. The leaders of innovation, we empower those around us to do the same.
Minimum Qualifications:
Bachelor's Degree
10+ years’ of proven experience in pharmaceutical industry with substantial experience in in-line brand marketing, demonstrating strong market delivery, with critical metric movement or adjustments
Experience working across multiple promotional channels (Personal, Non-Personal, HCP, Patient)
Exhibit experience and capability to work in cross functional environment, motivating and aligning critical thinking across functional areas including sales, medical, PR, access, training, global
Strong oral and written communication skills; ability to clearly and concisely communicate sophisticated constructs
Comprehensive understanding of drug development and commercialization process
Experience leading and developing in-line marketing teams
Preferred Qualifications:
MBA
Experience in US oncology marketing
Customer facing Oncology experience.
Pricing, market research/ analytics experience a plus
Prior P&L experience we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn't mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.
Are you ready to make a difference? Apply now and join our mission to transform lives with our science
Date Posted
26-Jun-2024
Closing Date
02-Jul-2024Our mission is to build an inclusive and equitable environment. We want people to feel they belong at AstraZeneca and Alexion, starting with our recruitment process. We welcome and consider applications from all qualified candidates, regardless of characteristics. We offer reasonable adjustments/accommodations to help all candidates to perform at their best. If you have a need for any adjustments/accommodations, please complete the section in the application form.AstraZeneca requires all US employees to be fully vaccinated for COVID-19 but will consider requests for reasonable accommodations as required by applicable law.
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Head of Marketing, Lung Cancer
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