Senior Manager, Integrated Marketing

2 weeks ago

Clyde Hill, United States Smartsheet Full time

Smartsheet Inc.

Senior Manager, Integrated Marketing

Clyde Hill ,

Washington

Apply Now

Smartsheet is a tech company with a human story to tell. We're here to empower teams to manage projects, automate workflows, and rapidly build new secure solutions, using simple no-code tools. We're revolutionaries - so for us changing the way the world works is all in a day's work.In 2005, Smartsheet was founded on the idea that teams and millions of people worldwide deserve a better way to deliver their very best work. Today, we deliver a leading cloud-based platform for work execution, empowering organizations to plan, capture, track, automate, and report on work at scale, resulting in more efficient processes and better business outcomes.Smartsheet is seeking a Senior Manager, Integrated Marketing with experience leading a cross-functional team across content strategy, product marketing, demand generation, and digital marketing to create category awareness and generate pipeline for sales.You will report to our Director, Integrated Marketing located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer.You Will:Strategic Planning and Campaign Mix: Lead your team and align key decision makers in Content Strategy, Solution Marketing, Demand Generation, and Digital Marketing to set campaign goals and develop the campaign mix. Accountable for meeting the goals for the target segment(s) and audience(s), while considering budget and available resources.Campaign Targeting: Identify campaign demographic, firmographic, and psychographic targeting criteria, working with data scientists/business intelligence to determine the best targets. Ensure that the targeting maps with the buyer personas and buying groups identified by Solution Marketing.Brand activations: Drive for innovative, break-through, experience-based activation of the Smartsheet brand in existing and new channels across the organization.Campaign Theme and Architecture: Oversee the development of the campaign themes and campaign architecture with key tactics, programs, and content/assets for the various phases of the buyer's journey: awareness, interest, consideration, and purchase.Content/Asset and Program Development: Lead the development of campaign briefs with your direct reports to inform the creation of various assets (e.g., ads, case studies, white papers, demos, reports, email, videos, webinar presentations, etc.) and programs (e.g., lead-gen, thought leadership, etc.), working with internal and/or external stakeholders to ensure completion/execution.Execution Using Martech Platforms: Leverage Smartsheet's martech platforms to support media targeting, using intent signals, predictive analytics, and propensity modeling to execute personalization, conversational marketing/chatbots, nurtures, and lead scoring within the campaign.Campaign Management and Optimization: Oversee the completion of campaign bill of materials, launch, in-market execution, measurement and reporting, and ongoing optimization. Monitor process and report on key performance metrics with key stakeholders and senior leadership.You Have:12+ years marketing experience with at least three years in SaaS/Software/Technology marketing; Demand Generation, Integrated Campaigns, Field, or Digital Marketing background desired.2+ years experience managing and developing a team.Experience with marketing SaaS technology to the IT or Project Management audience preferred.A solid understanding of audience segmentation; strategy, planning and execution of marketing activities, both online and physical.Experience developing and managing successful integrated brand-to-demand campaigns.Experience working cross functionally to drive alignment and successfully accomplish goals.Strong affinity to data, sales and marketing metrics, and continuous optimization.Very strong organizational and written/verbal communication skills; must be able to p

#J-18808-Ljbffr

  • Senior Marketing Analyst

    4 days ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position Overview Avid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance. Reports to: Sr. Director, Analytics Duties and Responsibilities: Reporting...

  • Senior Engineer

    6 days ago

    Clyde Hill, United States Puget Sound Energy Full time

    Puget Sound Energy, Inc Senior Engineer Clyde Hill , Washington Apply Now Puget Sound Energy is looking to grow our community with top talented individuals like you! With our rapidly growing, award winning energy efficiency programs, our pathway to an exciting and innovative future is now.PSE'sEnergy Supply Merchantteam is looking for qualified candidates to...

  • Senior Marketing Analyst

    7 days ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position Overview Avid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance. Reports to: Sr. Director, Analytics Duties and Responsibilities: Reporting...

  • Senior Marketing Analyst

    2 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Job DescriptionJob DescriptionPosition OverviewAvid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance.Reports to: Sr. Director, Analytics Duties and...

  • Senior Commodity Manager

    2 weeks ago

    Clyde Hill, United States PACCAR Full time

    PACCAR Inc. Senior Commodity Manager Clyde Hill , Washington Apply Now Company InformationPACCAR is a Fortune 500 company established in 1905. PACCAR Inc is recognized as a global leader in the commercial vehicle, financial, and customer service fields with internationally recognized brands such as Kenworth, Peterbilt, and DAF trucks. PACCAR is a global...

  • Senior Marketing Analyst

    2 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance.Reports to: Sr. Director, AnalyticsDuties and Responsibilities: Reporting...

  • Senior Marketing Analyst

    2 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance.Reports to: Sr. Director, AnalyticsDuties and Responsibilities: Reporting...

  • Senior Marketing Analyst

    2 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Senior Marketing Analyst with experience transforming raw data into actionable insights. Using primary tools Excel and PowerPoint, you will gather data from multiple sources to report on print and digital coupon performance.Reports to: Sr. Director, AnalyticsDuties and Responsibilities: Reporting...

  • Senior Engineer

    2 weeks ago

    Clyde Hill, United States Puget Sound Energy Full time

    Puget Sound Energy, Inc Senior Engineer - Modeling Clyde Hill , Washington Apply Now Puget Sound Energy's Transmission Strategy & Markets team is looking for a Senior Engineer to join our team!The Transmission Strategy & Markets team is responsible for developing PSE's long-range transmission strategy for delivering a clean energy portfolio to our customers....

  • Senior Energy Managment Engineer

    7 days ago

    Clyde Hill, United States Puget Sound Energy Full time

    Puget Sound Energy is looking to grow our community with top talented individuals like you! With our rapidly growing, award winning energy efficiency programs, our pathway to an exciting and innovative future is now. PSE'sCustomer Energy Mgmt & Renewablesteam is looking for qualified candidates to fill anopenSenior Energy Managment Engineerposition! Specific...

  • Partner Account Manager

    4 weeks ago

    Clyde Hill, United States Juniper Networks Full time

    Partner Account Manager The critical role of a Partner Account Manager is to serve as an ambassador to our Focus Partners. Partner Account Managers must be an integral part of the partner's business and have a solid relationship across all the various departments and teams in the organization. The PAM must be the driving force with a solid business...

  • Marketing Analytics Manager

    4 days ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position Overview Avid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it happened. This position is also...

  • Marketing Analytics Manager

    3 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position Overview Avid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. Its key to not only report on what happened, but why it happened. This position is also responsible for...

  • Marketing Analytics Manager

    2 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it happened. This position is also...

  • Marketing Analytics Manager

    3 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it happened. This position is also...

  • Marketing Analytics Manager

    3 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Job DescriptionJob DescriptionPosition OverviewAvid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it...

  • Marketing Analytics Manager

    3 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Job DescriptionJob DescriptionPosition OverviewAvid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it...

  • Marketing Analytics Manager

    3 weeks ago

    Rocky Hill, United States Avid Marketing Group Full time

    Position OverviewAvid Marketing Group is seeking a Marketing Analytics Manager with experience in CPG/FMCG Shopper Marketing and syndicated data. Ideal candidates will have the ability to transform raw data into actionable insights and presentations. It’s key to not only report on “what” happened, but “why” it happened. This position is also...

  • Product Marketing Manager, Solutions

    6 days ago

    Clyde, Ohio, United States SUSE Full time

    About UsAlways open. Our code, our culture, our opportunities. Leading open innovation without limits. We are SUSE.SUSE is a global leader in innovative, reliable and secure enterprise open source solutions, including SUSE Linux Enterprise (SLE), Rancher and NeuVector. More than 60% of the Fortune 500 rely on SUSE to power their mission-critical workloads,...

  • Distribution Manager for NA, Integrated Solutions Sales

    7 days ago

    Clyde, Ohio, United States SUSE Full time

    About UsAlways open. Our code, our culture, our opportunities. Leading open innovation without limits. We are SUSE.SUSE is a global leader in innovative, reliable and secure enterprise open source solutions, including SUSE Linux Enterprise (SLE), Rancher and NeuVector. More than 60% of the Fortune 500 rely on SUSE to power their mission-critical workloads,...