Marketing Coordinator

2 weeks ago

Houston, United States Primary Arms Full time
Reports To

Partnership Marketing ManagerOverview

The Affiliate Marketing Coordinator is responsible for managing the relationship between Primary Arms and its affiliates, vendors, and industry partners. Their main focus is to develop and implement successful affiliate, brand ambassador, and YouTube programs that will increase brand awareness and contribute to the growth of the company. By collaborating with respected individuals in the 2A community, they will promote Primary Arms' products and services while ensuring that their needs are met within the framework of their agreements with industry partners and vendors. This role plays a critical part in enhancing the brand awareness of Primary Arms and significantly contributes to the company's success.

As the Affiliate Marketing Coordinator, your main responsibility will be to cultivate strong relationships with influencers, YouTube personalities, and content websites in order to promote Primary Arms' brands. This may entail identifying potential partners, communicating program details and benefits, overseeing existing partnerships, and collaborating with affiliates on marketing initiatives.

The Affiliate Marketing Coordinator is in a full-time position with daytime and early evening hours. Some non-standard work and travel shifts may be required.Responsibilities and Duties

- Execute affiliate marketing strategies to drive traffic and sales for the company.

- Identify and recruit new affiliate partners to expand the company's affiliate network.

- Collaborate with affiliates to optimize marketing campaigns.

- Monitor and analyze affiliate performance, providing regular reports and recommendations for improvement.

- Stay updated with industry trends and best practices to ensure the company remains competitive in the affiliate marketing space.

- Manage affiliate relationships, including commission rates and assist in resolving any issues or disputes.

- Coordinate with internal teams, such as marketing and sales, to align affiliate activities with overall business objectives.

- Conduct market research to identify potential new affiliate opportunities and target audiences.

- Stay up-to-date with the latest Avantlink marketing tools and technologies.

- Assist in the creation of marketing materials and promotional content for affiliates.

- Track and measure the success of affiliate marketing campaigns and suggest strategy adjustments as needed.

- Stay informed about competitor activities in the affiliate marketing space and make recommendations to stay ahead of the competition.

- Provide training and support to affiliates to ensure they have the necessary tools and knowledge to promote the company effectively.

Product Knowledge
    • Stays abreast of all ATF laws and regulations along with social platform restrictions
Sales and Promotion
    • Identifies, monitors, and provides accurate forecasts of sales information
    • Oversees project assignments with Multi-media Team and Creative Manager for creative services as they relate to affiliate Brand Ambassador's need and ad placements.
Business Relationships
    • Establishes and grows business relationships with all key affiliates and influencers
Affiliate Network Coordination
    • Developing and maintaining a network of affiliate partners
    • Creating and managing promotional campaigns
    • Prepare performance metrics
    • Staying up-to-date on industry trends and best practices
    • Collaborating with other departments, such as product development and customer support, to ensure a seamless customer experience
Other Responsibilities
    • Attends trade shows and range events
    • Monitors and increases affiliate sales
    • Oversees and approves affiliate transactions for correct commissions
    • Manage promotion item list with Merchandising Department
    • Recruits and onboards new affiliates, YouTubers, sponsor shooters, podcasters, and brand ambassadors
    • Provides monthly performance metrics, business unit KPIs
Skills, and Qualifications
    • Firearms Industry Experience
    • 3+ years of marketing experience in a partner-facing role
    • Managing and measuring work
    • Contract interpretation
    • Expert level customer interaction
    • Microsoft tools knowledge
    • Organizational acumen
    • Planning and prioritization
    • Problem solving and decision making
    • Excellent written, communication, and verbal skills
    • AvantLink Knowledge
    • Process and project management
    • Dynamic, creative, and entrepreneurial mindset
    • Bachelor's Degree (preferred)
    • Demonstrated ability to lead and mentor a team


Please note that this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

  • Marketing Associate

    7 days ago

    Houston, United States Boss Marketing Inc Full time

    Job DescriptionJob DescriptionAt present moment, we are prioritizing our outreach for our healthcare initiative. In order to accomplish our client’s yearly goals and reach the target market, Boss Marketing Inc is looking for individuals to join our team and help grow our reach to assist providing healthcare for qualified individuals . We take great...

  • Marketing Coordinator

    6 days ago

    Houston, United States Clearpoint Full time

    Title: Marketing Coordinator Client: Energy Company Location: Houston, Texas Type: Contract (On-site) Pay: $38 - 40/hour Summary: Support Marketing team with the planning, coordination and execution of marketing projects and operations. The ideal candidate excels at organization, planning, implementation, and multi-tasking and has experience in project...

  • Marketing Coordinator

    2 weeks ago

    Houston, United States Silver Eagle Houston Full time

    The Marketing Coordinator supports the Marketing Department in planning and executing all Marketing events and programs. What Youll Do: - Plans and activates special events and related retail activities, charity, media and sponsored events. Includes Marketing Coordinator, Marketing, Coordinator, Communications, Business Services

  • Marketing Coordinator

    4 weeks ago

    Houston, United States ClearpointCo. Full time

    Job DescriptionJob DescriptionTitle: Marketing CoordinatorClient: Energy CompanyLocation: Houston, TexasType: Contract (On-site)Pay: $38 – 40/hourSummary:Support Marketing team with the planning, coordination and execution of marketing projects and operations. The ideal candidate excels at organization, planning, implementation, and multi-tasking and has...

  • Marketing Coordinator

    4 weeks ago

    Houston, United States Clearpoint Full time

    Title: Marketing CoordinatorClient: Energy CompanyLocation: Houston, TexasType: Contract (On-site)Pay: $38 - 40/hourSummary:Support Marketing team with the planning, coordination and execution of marketing projects and operations. The ideal candidate excels at organization, planning, implementation, and multi-tasking and has experience in project...

  • Marketing Coordinator

    4 weeks ago

    Houston, United States Deutsche Windtechnik Full time

    Deutsche Windtechnik is Germany’s largest Independent Service Provider, offering a comprehensive service package for Wind Turbine Generators (WTG) from one single source. With more than 9,000 WTGs under contract and more than 2,200 worldwide employees operating in Europe, the US, and Asia, Deutsche Windtechnik sets the bar for Independent Service Provider...

  • Marketing Coordinator

    2 days ago

    Houston, United States Farouk Systems Inc Full time

    The Marketing Coordinator will be responsible for coordinating the entire product line life cycle from strategic planning to tactical activities for the assigned key account / distribution channel. **Duties & Responsibilities**: - Coordination of the product marketing process from concept to launch. - Initiate market research via store check, market trend...

  • Marketing Coordinator

    2 days ago

    Houston, United States Silver Eagle Full time

    Description Position Summary: The Marketing Coordinator supports the Marketing Department in planning and executing all Marketing events and programs. What You'll Do: * Plans and activates special events and related retail activities, charity, media and sponsored events. Includes, but is not limited to, organizing the load-in and load-out, physically setting...

  • Marketing Coordinator

    3 days ago

    Houston, United States Silver Eagle Distributors Houston, LLC. Full time

    Description Position Summary: The Marketing Coordinator supports the Marketing Department in planning and executing all Marketing events and programs. What You’ll Do: · Plans and activates special events and related retail activities, charity, media and sponsored events. Includes, but is not limited to, organizing the load-in and load-out, physically...

  • Marketing Coordinator

    4 days ago

    Houston, United States Silver Eagle Distributors Houston LLC Full time

    Position Summary: The Marketing Coordinator supports the Marketing Department in planning and executing all Marketing events and programs. What You'll Do:•Plans and activates special events and related retail activities, charity, media and sponsored events. Includes, but is not limited to, organizing the load-in and load-out, physically setting up assets,...

  • Marketing Coordinator

    5 days ago

    Houston, United States Composite Advantage Full time

    Job DescriptionJob DescriptionMarketing CoordinatorCreative Composites Group – This position is Hybrid/Remote but will need to be located within commuting distance of one of our facilities in Houston, TX; Oklahoma City, OK; Dayton, OH; or Bedford/Pittsburg, PA.As a part of the Creative Composites Group Marketing team, the Marketing Coordinator provides B2B...

  • Marketing Coordinator

    4 weeks ago

    Houston, United States Johnson Development Full time

    In this role, you will provide advertising and marketing campaign coordination and administrative support to the north Houston region development teams. - Assist with implementation of campaigns, digital/print/outdoor advertising, promotional events, broad project work and other support as needed to achieve marketing and sales/traffic goals - Assist with...

  • Marketing Coordinator

    1 month ago

    Houston, United States Huntington Learning Center of Clear Lake Full time

    We're hiring a part-time for a Marketing Coordinator for our learning Center ( Huntington Learning Center ). The Marketing Coordinator will be responsible for marketing efforts such as brand awareness with local schools/ PTA boards/ PTO / Corrective officers, developing flyers and establishing contacts. This is a hybrid role. Training is available. The...

  • Marketing Coordinator

    2 days ago

    Houston, United States Axon Medical Centers Full time

    Job DescriptionJob Description Benefits: Monthly Bonus Competitive salary Benefits/Perks Competitive Compensation Paid Time Off Career Growth Opportunities Job Summary We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the departments marketing efforts, ensuring they are implemented successfully and in a timely...

  • Marketing Coordinator

    1 week ago

    Houston, United States Axon Medical Centers Full time

    Job DescriptionJob DescriptionBenefits:Monthly BonusCompetitive salaryBenefits/PerksCompetitive CompensationPaid Time OffCareer Growth OpportunitiesJob SummaryWe are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the departments marketing efforts, ensuring they are implemented successfully and in a timely manner....

  • Marketing Coordinator

    1 week ago

    Houston, United States Axon Medical Centers Full time

    Job DescriptionJob DescriptionBenefits:Monthly BonusCompetitive salaryBenefits/PerksCompetitive CompensationPaid Time OffCareer Growth OpportunitiesJob SummaryWe are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the departments marketing efforts, ensuring they are implemented successfully and in a timely manner....

  • Marketing Coordinator

    2 days ago

    Houston, United States McCarthy Building Full time

    Job Opportunities Marketing Coordinator Marketing/ Business Development - Houston, TX Dallas, TX Atlanta, GA McCarthy Building Companies, Inc. is one of America's premier commercial construction companies. Our reputation for tackling the toughest building challenges starts with our focus on building high-performing teams that collaborate with clients and...

  • Marketing Coordinator

    4 days ago

    Houston, United States Deutsche Windtechnik Full time

    Deutsche Windtechnik is Germany's largest Independent Service Provider, offering a comprehensive service package for Wind Turbine Generators (WTG) from one single source. With more than 9,000 WTGs under contract and more than 2,200 worldwide employees operating in Europe, the US, and Asia, Deutsche Windtechnik sets the bar for Independent Service Provider...

  • Marketing Coordinator

    1 month ago

    Houston, United States CURAtive Full time

    Is an Excellent Communicator with a Positive Attitude 2-3 yearsof experience in a marketing role Ability to work in a rapid, fast-paced environment Constant desire to learn and grow your skills Relationally adept and values collaboration and feedback Excellent time management and multi-tasking skills Position requires the ability to lift 30-50lbs repeatedly,...

  • Marketing Coordinator

    4 weeks ago

    Houston, United States Primary Arms Full time

    Job DescriptionJob DescriptionReports ToPartnership Marketing ManagerOverviewThe Affiliate Marketing Coordinator is responsible for managing the relationship between Primary Arms and its affiliates, vendors, and industry partners. Their main focus is to develop and implement successful affiliate, brand ambassador, and YouTube programs that will increase...