Marketing Manager
3 weeks ago
Job Description
General Summary:
This person will be a key player in our marketing team, creating demand for Healthcare IT SaaS in the dental domain. This role involves strategizing, implementing, and optimizing demand generation programs across all marketing channels to drive revenue growth and pipeline. The Specialist will work closely with the Digital Marketing Manager to ensure seamless integration of digital strategies with broader marketing initiatives.
Key
Responsibilities
Campaign Strategy Development and Execution : Develop and execute a comprehensive demand generation strategy that aligns with the company's goals in the dental SaaS healthcare sector. This includes identifying target audiences, setting clear objectives, and defining key performance indicators in close collaboration with the Global Marketing Director.
Channel Management : Oversee and optimize a variety of marketing channels including email, social media, webinars, events, and content marketing to generate leads and drive conversions. Collaborate with the digital marketing manager on SEO/SEM and web strategy optimization.
Content and Campaign Creation : Collaborate with content creators to develop compelling marketing materials tailored to the dental healthcare industry. Execute and manage marketing campaigns from conception to analysis.
Data Analysis and Reporting : Utilize analytics tools to track campaign performance and provide insights for continuous improvement. Regularly report on the effectiveness of demand generation strategies to stakeholders.
Collaboration and Coordination : Work closely with the Digital Marketing Manager to ensure a cohesive marketing approach. Consult with sales operations team to align marketing and sales objectives and to optimize lead conversion processes.
Market Research : Conduct thorough market research to understand the dental healthcare landscape, staying ahead of industry trends and competitor strategies.
Required skills:
Educational Background : Bachelor's in Marketing, Business Administration, or a related field.
Industry Experience : Proven experience in demand generation, preferably in the healthcare sector with a focus on dental products. Experience in a SaaS environment is highly desirable.
Technical Skills : Proficiency in marketing automation tools (Marketo, HubSpot), CRM software (Salesforce), and analytics platforms (Google Analytics). Knowledge of SEO/SEM and digital advertising.
Analytical Ability : Strong analytical skills to interpret data and make data-driven decisions.
Communication Skills : Excellent communication and interpersonal skills to effectively collaborate with team members and stakeholders.
Innovative Thinking : Ability to think creatively and develop innovative strategies to target the dental healthcare market.
Project Management : Strong organizational and project management skills with the ability to manage multiple projects simultaneously.
Working Conditions:
Fully remote position in a fast-paced, dynamic environment requiring adaptability and flexibility.
Collaboration with cross-functional teams within the organization.
Opportunities for professional growth and development in the healthcare technology sector.
#J-18808-Ljbffr
-
Market Director
1 week ago
Atlanta, United States Acosta Sales & Marketing Full timeAre you looking for a company where you can learn, grow, and WIN? CORE Foodservice is a North American Foodservice Sales Agency that blends engaged leadership with a deep network of market specialists across North America who connect our customers with the brands they love. With over 60 offices, our goal is to hire the best people who want to move fast and...
-
Marketing Director
7 days ago
Atlanta, United States Lack + Daily Marketing Recruiting Experts Full timeHeadquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...
-
Marketing Director
1 week ago
Atlanta, United States Lack + Daily Marketing Recruiting Experts Full timeHeadquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...
-
Marketing Director
1 week ago
Atlanta, United States Lack + Daily Marketing Recruiting Experts Full timeHeadquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...
-
Marketing Director
8 hours ago
Atlanta, United States Lack + Daily Marketing Recruiting Experts Full timeHeadquartered in Atlanta, our client is a $10B global consumer products organization with more than 100 brands. The company's vision is to become a consumer led, innovation powerhouse and growth engine that is a force for good and an amazing place to work, grow and thrive! The Marketing Director is a critical leadership role with P&L responsibility for one...
-
Marketing Manager
7 days ago
Atlanta, United States The Coca-Cola Company Full timeThe Coca-Cola Company Marketing Manager Atlanta , Georgia Apply Now Coca-Cola's Licensing and Retail Department (L&R) manages our global and domestic licensing business, which creates products such as apparel, hard goods, drinkware and gift items that bear the brand's logo and/or trademarks. The team also manages Coca-Cola Stores in Orlando, Las Vegas and...
-
Marketing Manager
1 week ago
Atlanta, United States Coca-Cola Company Full timeCoca-Cola's Licensing and Retail Department (L&R) manages our global and domestic licensing business, which creates products such as apparel, hard goods, drinkware and gift items that bear the brand's logo and/or trademarks. The team also manages Coca-Cola Stores in Orlando, Las Vegas and Atlanta as branded retail destinations, an eCommerce site for...
-
Marketing Manager
7 days ago
Atlanta, United States Coca-Cola HBC Full timeCoca-Cola’s Licensing and Retail Department (L&R) manages our global and domestic licensing business, which creates products such as apparel, hard goods, drinkware and gift items that bear the brand’s logo and/or trademarks. The team also manages Coca-Cola Stores in Orlando, Las Vegas and Atlanta as branded retail destinations, an eCommerce site for...
-
Marketing Manager
3 days ago
Atlanta, United States TydenBrooks Full timeTydenBrooks brings over 150 years of experience in the manufacturing of security seals and solutions. With a focus on innovation, research, quality, design, and customer service, we are a market leader globally. Our product range includes high-security seals, tamper-evident plastic security seals, security tapes, labels, security bags, and name tags. We also...
-
Marketing Manager
17 hours ago
Atlanta, United States TydenBrooks Full timeTydenBrooks brings over 150 years of experience in the manufacturing of security seals and solutions. With a focus on innovation, research, quality, design, and customer service, we are a market leader globally. Our product range includes high-security seals, tamper-evident plastic security seals, security tapes, labels, security bags, and name tags. We also...
-
Market Manager
4 weeks ago
Atlanta, United States Randstad North America, Inc. Full timeRandstad, the worlds leading partner for talent, is hiring a Market Manager to drive profitable growth, while continually increasing Randstad's market share. Leading a team of staffing professionals, the successful Market Manager oversees sales, rec Market Manager, Manager, Management, Staffing
-
Marketing Manager
1 month ago
Atlanta, United States Cadence Bank Full timePosition Title: Marketing Manager Location: Tupelo, MS; Houston, TX; Atlanta, GA; Birmingham, AL; any other city in the Cadence Bank footprint Eligibility for Remote: Yes, hybrid Reports To: Marketing Strategy Director - Consumer What The Role Is The Marketing Manager will work on the Consumer Marketing team to develop, implement and report on marketing...
-
Marketing Manager
21 hours ago
Atlanta, United States Cadence Bank Full timePosition Title: Marketing Manager Location: Tupelo, MS; Houston, TX; Atlanta, GA; Birmingham, AL; any other city in the Cadence Bank footprint Eligibility for Remote: Yes, hybrid Reports To: Marketing Strategy Director - Consumer What The Role Is The Marketing Manager will work on the Consumer Marketing team to develop, implement and report on marketing...
-
Marketing Manager
7 days ago
Atlanta, United States Jupiter Power Full timeDescription CorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients. As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and initiatives to promote...
-
Marketing Manager
4 days ago
Atlanta, United States TydenBrooks Full timeTydenBrooks brings over 150 years of experience in the manufacturing of security seals and solutions. With a focus on innovation, research, quality, design, and customer service, we are a market leader globally. Our product range includes high-security seals, tamper-evident plastic security seals, security tapes, labels, security bags, and name tags. We also...
-
Marketing Manager
3 days ago
Atlanta, United States TydenBrooks Full timeTydenBrooks brings over 150 years of experience in the manufacturing of security seals and solutions. With a focus on innovation, research, quality, design, and customer service, we are a market leader globally. Our product range includes high-security seals, tamper-evident plastic security seals, security tapes, labels, security bags, and name tags. We also...
-
Marketing Manager
20 hours ago
Atlanta, United States TydenBrooks Full timeTydenBrooks brings over 150 years of experience in the manufacturing of security seals and solutions. With a focus on innovation, research, quality, design, and customer service, we are a market leader globally. Our product range includes high-security seals, tamper-evident plastic security seals, security tapes, labels, security bags, and name tags. We also...
-
Marketing Manager
2 months ago
Atlanta, United States CorDx Full timeJob DescriptionJob DescriptionCorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients. As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and...
-
Marketing Manager
1 month ago
Atlanta, United States CorDx Full timeJob DescriptionJob DescriptionCorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients. As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and...
-
Marketing Manager
5 hours ago
Atlanta, United States CorDx Full timeJob DescriptionJob DescriptionCorDx is a fast-growing biotechnology company located in [city, state] that is dedicated to developing innovative solutions to improve diagnostic testing for healthcare providers and patients. As our Marketing Manager, you will be an integral part of our team, responsible for planning and executing marketing strategies and...
