Marketing Data Specialist

3 weeks ago

Bethpage, United States Bethpage FCU Full time
Description

Bethpage has a commitment to excellence and the highest standards of member service. Our values and behaviors are critical to the success and growth of the business and they were all created with a unique cultural foundation. To review our values and behaviors, please visit The Brand is You.

The estimated salary range for this position is $30.43 - $36.51 per hour.

Responsibilities Include: (Please summarize the 4-8 main responsibilities/accountabilities of the position. List responsibilities in the order of importance and time spent.)

Manage the pipeline of audience lists, profiles, reports, and requests from of various marketing campaigns, mailings, and vendors. Manages data and analysis with the highest level of data integrity, meeting deadlines, remaining organized, and informed of all legal and compliance requirements and recommendations. Prepare campaign lists and reports with accurate data sets and follow all data procedures and processes to ensure that data is compiled accurately and without error or corruption.

Integrates data from multiple sources to identify, generate, and disseminate audience segment lists (internal/external) for campaign targeting, reporting, member analysis, and ad hoc requests while following organizational processes and procedures.

Assist in the development of marketing reports, communication plans, strategic plans, and target segmentation for marketing campaigns and mailers. Perform regular analysis of reports and updates to track campaign success.

Collaborate with management and leadership to present findings to the team utilizing necessary programs and detailed analysis.

Utilize multiple data systems and foster vendor relationships to coordinate the dissemination of marketing campaigns through various channels including direct mail, email, dynamic message, etc.

Special projects assigned by Senior Marketing Data Analyst and Strategy and Sr. Manager Marketing Strategy

Computer Skills: Expert PC proficiencies to include Microsoft Word, Excel, Power Point, Access, e-mail

Qualifications
Behaviors Detail Oriented - Capable of carrying out a given task with all details necessary to get the task done well
Dedicated - Devoted to a task or purpose with loyalty or integrity
Motivations Ability to Make an Impact - Inspired to perform well by the ability to contribute to the success of a project or the organization
Goal Completion - Inspired to perform well by the completion of tasks
Education Bachelors of Data Science (required)
Experience 3 - 5 years: Database Management/ Direct Marketing (required)
3 - 5 years: Working knowledge of Raddon Integrator Advance and Claritas P$ycle segmentation preferred. (required)
Skills Analytical (required) Problem Solving (required)

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