Paid Social Director
2 weeks ago
The purpose of this role is to develop best in class strategies and management of all Paid Social activity on assigned clients, to manage and develop
the team and serve
as a point of escalation as needed.
Job Title:
Paid Social Director
Job Description:
Introduction
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.
Dentsu International is a global leader that specialises in Sales, Marketing, Customer Experience, and Retention to enable clients to keep “winning” whilst ensuring customer growth and experience is at the very forefront for their businesses.
We’re hiring a Paid Social Director as part of our team based from our Stafford office.
Purpose of the Role
The Director role is to be a Paid Social channel lead and team player for the client’s projects they are engaged in, as well as overseeing the work of a team of managers, executives, and assistants. You'll work across one of our key global retail clients and will be responsible for contributing to the Paid Social department’s growth and innovation. Your team will consist of 5-7 people, for whom you will be responsible for their career development, personal growth and fostering a shared culture.
Key Responsibilities
Be the primary point of contact for your respective clients in the local markets/regions which you’re responsible for.
Develop and foster an effective working relationship with our partners at Pinterest, Meta, TikTok and Snapchat and emerging social/content amplification platforms.
Be responsible for the development of members of your team, including the setting of personal objectives and performance reviews.
Be responsible for the delivery of revenue across your client and support the Partner in pursuing potential cross sell / up sell opportunities.
Oversee the development of PSM strategies to help define KPIs and strategy.
Ensure campaigns are delivered as planned with no overspends or errors in delivery.
Ensure your team monitors daily delivery and performs regular optimisation of all campaign elements (segments, creative, landing pages, etc) based on agreed campaign KPIs.
Key Skills
Minimum 4 years’ experience in a Paid social activation, social media planning or biddable media / PPC team.
Good understanding of planning social campaigns across the various mechanisms, channels and buying models.
Practical expertise in activation on Meta, TikTok, Snapchat & Pinterest.
Experience of working with Smartly io is preferable but not necessary.
Strategic knowledge on growing not only clients output but commercially minded in growing iprospect revenue.
Experience of working on a Global Client is preferable but not necessary.
What we offer
This is a permanent role. The team is based from our Staffordshire office on a hybrid working basis. As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs which includes :
Competitive Salary
Company-provided Medical Healthcare
Generous Pension provisions
Health and Wellness benefits
Volunteering days
Life Assurance
Working in diverse teams where you can make a real impact.
Exciting and rewarding environment.
Varied work across industries
Inclusion and Diversity
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.
About dentsu
Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.
Location:
Stafford
Brand:
Dentsu Media
Time Type:
Full time
Contract Type:
Permanent
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We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.
An invitation to… team without limits.
We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way
An invitation to… be a force for good.
Sustainability is vital to our business and an important area of focus for our clients. We are leading the way for our industry as we discover new ways to help build a more sustainable planet.
An invitation to… dream loud.
In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future.
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