Marketing communications manager

4 days ago

Bothell, United States Randstad Full time

Join our dynamic team as a Global Business Marketing Communications Manager, where you'll play a pivotal role in shaping and amplifying our Point of Care Ultrasound brand worldwide. You'll craft compelling messaging and integrated marketing campaigns that resonate throughout the customer journey, collaborating closely with marketing, digital, and PR teams. As a seasoned professional with 5-10 years in Marketing Communications, including healthcare sector expertise, you'll drive strategic initiatives, manage global agency relationships, and optimize ROI through meticulous campaign measurement and continuous improvement. Bring your strategic acumen and creative flair to influence senior leaders and lead impactful global programs that define our market leadership. If you're ready to make a global impact, we invite you to apply and join us in transforming healthcare through innovative marketing strategies. This is a contract position filling in for an employee on a Leave of Absence. This job will run through December 6, 2024. INTERESTED? APPLY NOW FOR MORE IMMEDIATE CONSIDERATION, email a current resume to iris.levy@randstadusa.com

salary: $68 - $70 per hour
shift: First
work hours: 8 AM - 5 PM
education: Bachelors

Responsibilities

MarCom Managers are responsible for conveying our competitively differentiated value proposition in meaningful ways to key audiences, through compelling messaging, campaign content and sales enablement tools. The role partners closely with marketing, digital marketing, public relations and events colleagues.

SPECIFIC RESPONSIBILITIES

  • Understand Point of Care Ultrasound marketing strategies and objectives; deliver on the established integrated marketing communications plan.
  • Bring the positioning to life with sales tools and campaign content that supports the customer decision journey (as defined in partnership with marketing). This includes: strategy, planning, messaging development, managing creative and content development, and enabling execution (activation) across online and offline channels
  • Provide value and efficiencies for regions through centrally-developed content and campaigns for both new product introductions as well as sustaining programs as aligned/prioritized with businesses
•Agency management:

  • Support selection of the required agents and suppliers, negotiates prices (with global purchasing support as needed), provide an optimal briefing and clear guidance.
•Measurement:

  • Understand and act on the main drivers for campaign effectiveness and ROI. Includes working with regions to understand KPIs and targets, tracking, optimization and post-campaign reporting.


Skills Marketing Communications (6 years of experience is required) Marketing (6 years of experience is required) Healthcare marketing (1 year of experience is required)
Qualifications Years of experience: 6 years Experience level: Experienced
Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility).

Applications accepted on ongoing basis until filled.

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