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Positions Available

2 months ago

Phoenix, United States MiTek Full time
Position Summary

MiTek Corporation is a family owned and operated parent company to brands including MTX Audio, Xtant, Coustic and AtlasIED. MiTek's experience in designing, manufacturing, and selling high performance commercial, mobile, residential, marine, and motorsports audio has created some of the best equipment on the market.

MiTek offers a comprehensive benefits package along with long term growth opportunities across its many brands. Come join the family

The Audio Content Manager will plan and execute content strategy that will play a key role in the success of MTX marketing campaigns. They will have experience as a leader, clear communicator, and possess excellent analytical skills. They will be maintaining our brand identity through an online presence as well as through our resellers and marketing events.

We are looking qualified candidates who are in the Phoenix, AZ market.

Essential Functions
  • Formulating a cross-platform content strategy that supports our organization's brand ideals and strategic goals.
  • Develops clear and consistent social media brand identity criteria and message across all platforms through visual content, verbiage, and interactions to our specific audience.
  • Creating, writing, editing and proofreading content, images, and videos.
  • Provide editorial, creative, and technical support to team members.
  • Creation and management of targeted content for the company's website.
  • Develop a web content strategy that encompasses the goals of a company and aligns with the company's image.
  • Integrates with the daily activities of corporate content team composed of writers, graphic designers, and other industry professionals.
  • Collaborate with brand, product, and sales managers to create promotional concepts.
  • Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year.
  • Can develop and articulate a concise set of Key Performance Indicators (KPI's) to evaluate progress.
  • Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative.
  • Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company.
  • Serve as editor-in-chief for all content to ensure quality, clarity, and consistency.
  • Manage the distribution of content across all channels.
Essential Tasks
  • Creatively and proactively engages MiTek's online audience to drive brand affinity. Identify and interpret social media trends and be aware/proactive on new platforms and tools.
  • Develop and Manage content calendar.
  • Create video scripts that include all relevant information for product release or installation.
  • Storyboard videos and provide to videographer with timelines for filming so area and equipment can be prepared in a timely fashion for project completion.
  • Identify key products and categories and update web content as necessary to keep material fresh and up to date.
  • Work with graphic design department on development of brochures, in store POP, and other displays that require marketing input to ensure materials convey correct information and are in line with product brand standards.
  • Work with tech support to identify common customer questions that can be translated into FAQ articles or videos.
Qualifications

EDUCATION

Bachelor's Degree in Communications, Journalism, Computer Science or related field preferred

EXPERIENCE

Three to five years' experience in a Content Manager role or similar

Skills
  • Basic understanding of MS Office (Excel, Word, and Outlook) and Adobe Creative Cloud.
  • Extremely computer literate, especially with how to write, interpret, and edit HTML scripts.
  • Strong Google Analytics, WordPress, Adobe/Illustrator and similar skills.
  • AI, Photography, and Video experience a plus.
  • Excellent written and verbal communication skills.
  • Highly organized with proven leadership skills.
  • Proficient in popular social media management tools, calendars, and content management systems and best practices.
  • Creativity and the ability to develop original content that provokes engagement.
  • Adept at keyword placement and SEO best practices.


Work Environment

MiTek/AtlasIED is an Equal Opportunity Employer.