Social Media Student Coordinator- Student Hourly

2 weeks ago


Lawrence, United States University of Kansas Full time

Job Description Social Media (70%) * Plans and implements digital marketing content strategy across social media channels * Develops and maintains the digital marketing content calendar, designing and writing content, based on marketing goals and messages * Creates new social media campaigns coordinating efforts across distribution channels * Enhances content by developing photography and video assets * Works with current students to garner student-generated content and social posts Event Promotion (20%) * Collaborates across Admissions to coordinate promotional activities for recruiting events * Plans, Implements, and Optimizes event promotion strategy and presenting recommendations * Posts, edits, and adds captions to recorded events * Designs and creates materials for events using a suite of creative software Analytics Reports (10%) * Compiling data from the @beajayhawk accounts on X, Facebook, and Instagram monthly using template provided * Adding content recommendations based on these analytics reports Required Qualifications * Current enrollment as a KU Journalism Student in at least 6 credit hours. * Must have good written and oral communication skills as evidenced by application materials. * Prior experience with social media coordination. Preferred Qualifications * Flexible schedule, dependable and a self-starter * Ability to work with diverse populations * Enthusiasm to positively represent the University of Kansas * Ability to be well organized and possess good time management skills * Experience with design template applications, such as InDesign or Canva

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