Email Lifecycle Campaign Marketing Manager

7 days ago


San Francisco, United States US Tech Solutions Full time

Duration: 6 months contract

Job Description:

  • As an Email Lifecycle Campaign Marketing Manager for Hardware Marketing, you will implement and execute strategies that drive measurable growth in adoption, engagement & loyalty for clients hardware products.
  • You will work closely with stakeholders across marketing, product, customer experience, support and engineering teams, as well as outside agencies/vendors, to design and deliver communications and experiences that educate, inspire and delight customers at key moments in their customer lifecycle across multiple touchpoints.

Responsibilities:

  • Launch and manage all aspects of bringing campaigns to market including design, development, testing, measurement, reporting, etc.
  • Maintain a forward-looking customer communications editorial calendar that aligns with the product roadmap and promotions calendar.
  • Implement segmentation strategies, message matrices, welcome and onboarding strategies, cross-sell and upsell plans, testing/optimization plans, customer retention and winback plans, across multiple channels and geographies.
  • Develop and maintain strong cross-functional stakeholder relationships across multiple levels and coordinate timely feedback & approvals.
  • Manage external agencies and vendors to produce and launch timely campaigns across multiple geographies that are on brand and within budget.
  • Pull together standardized performance reports for stakeholders and update them on a regular basis.

Experience:

  • Must have 3-5 years of work experience; at least 2 years of either email marketing or creative agency experience.
  • Demonstrable knowledge of email best practices.
  • Experience in B2C direct or digital marketing, with hands on experience building and managing email lifecycle marketing campaigns.
  • Must be highly organized and have strong project management capabilities and attention to detail; can execute effectively and deliver high-quality work against tight deadlines.
  • Exceptional interpersonal skills; experience successfully collaborating with cross functional teams; strong written and verbal communication skills.

Skills:

  • Experience launching email campaigns globally.
  • Agency experience is a plus, or experience managing creative agencies.

Education:

  • BA/BS degree, or equivalent degree.

About US Tech Solutions:

US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.

US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Recruiter Details:

Name: Dhaval

Email: dhaval@ustechsolutionsinc.com

Internal Id: 24-13308



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