Marketing Director
3 weeks ago
About the job Marketing Director
The Pioneers are looking for a competent Marketing Director to be in charge of the organizations marketing ventures. This primarily involves developing and implementing strategies to strengthen the organization's market presence and help it find a voice that will make a difference.
Responsibilities
- Design and implement comprehensive marketing strategies to create awareness of the organization's activities.
- Produce ideas for promotional events or activities and organize them efficiently.
- Plan and execute campaigns by organizing and developing specific programs and determining organization's presence at conventions, annual meetings and seminars.
- Monitor campaigns and advertisements progress and submit performance reports.
- Responsible for producing valuable content for the organizations online presence, editorial design and organizing the organizations publications.
- Conduct general market research to keep abreast of trends and future enhancements.
- Control budgets and allocate resources amongst projects.
- Supervise the department and provide guidance and feedback to other marketing professionals.
- Excellent leadership and organizing skills.
- Analytical and creative thinking.
- Exquisite communication and interpersonal skills
- Proficient in marketing research and statistical analysis
- Knowledge of web analytics and advertisement platforms (e.g. Google Analytics, WebTrends etc.) and Google AdWords.
- Customer-oriented approach with aptitude.
- Bachelor's degree in marketing or a related field.
- Proven working experience in digital marketing, particularly within the industry.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Minimum 5 years' experience preferred.
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