Public Relations Manager
3 weeks ago
This Public Relations Manager position will have a primary focus on the firm's global Regulatory and Intellectual Property, Media, and Technology (IPMT) practice group. This includes a number of different practice areas including Antitrust and Competition; Communications, Internet, and Media; Energy Regulatory; Government Relations and Public Affairs; International Trade and Investment; Pharmaceuticals and Biotechnology Regulatory; and Privacy and Cybersecurity. The role will also focus on profile for our Washington D.C. office, one of the firm's largest offices, as well as a few of the firm's other U.S. offices. The person in this role also will take responsibility for PR for some of the firm's key sectors in the U.S., such as Energy and Life Sciences.
This position sits within the global PR team, which operates as a single team, and is part of the global Communications team. The direct reporting line for the role is to the Director of PR - Americas, who is based in New York and who in turn reports to the Chief Communications Officer. The PR Manager will work alongside another PR Manager, who has oversight of the firm's Corporate & Finance practice group, and will have support from the firm's PR Coordinator, also based in Washington, and our PR Specialist based in Louisville, Kentucky. The Americas PR team also has a significant amount of support from a PR agency.
Hogan Lovells is a leading global law firm that delivers exceptional legal services in highly regulated sectors, achieving for our clients and society. Our 2,600 lawyers work together with clients to solve the toughest legal issues in key sectors and commercial centers around the world. Whether our clients are expanding into new markets, considering capital from new sources, or dealing with increasingly complex regulation or disputes, we help them stay on top of risks and opportunities, operating at the intersection of business and government.
Our culture is ambitious and supportive, and we recognize that our people are the key to our success. We seek to recruit and retain the most talented individuals in all parts of our firm.
OBJECTIVES
- Develop the profile of the global Regulatory and IPMT practice group - this includes the practice areas of Antitrust and Competition; Communications, Internet, and Media; Energy Regulatory; Government Relations and Public Affairs; International Trade and Investment; Pharmaceuticals and Biotechnology Regulatory; and Privacy and Cybersecurity.
- Develop the profile of the firm's Washington D.C. office, with local D.C. press and stakeholders.
- Take responsibility for profile raising for a number of our key sectors in the U.S. - Energy and Life Sciences sectors.
- Develop the profile of a few of our other offices in the Americas - we have 14 offices in the U.S, two offices in Mexico, and one in Brazil. The PR team each take responsibility for building relationships with different offices.
- Take responsibility for profile raising for the firm's global Regulatory and IPMT practice group, the Washington D.C. office, other Americas offices (e.g. Northern Virginia, Baltimore), and the Energy and Life Sciences sectors.
- Work closely with M&BD colleagues in relevant practice groups/sectors and around the world to develop and support profile raising.
- Support the firm's lateral hire announcements, particularly for the Regulatory and IPMT practice in the Americas.
- Support other firmwide announcements e.g. promotions, financial results, etc. - these larger communications projects are shared among the global PR team.
- Build strong relationships with key internal stakeholders - partners, M&BD team, management, People team, Responsible Business and Pro Bono teams, etc.
- Demonstrate strong relationships with local, national, and trade press, and implement a media contacts program for relevant practices/sectors - help them and other spokespeople build and maintain relationships and prepare them for interviews.
- Identify potential news, topics, and comment opportunities. Responsible for driving the quantity and quality of media coverage for the firm and the region.
- Draft and distribute briefing notes and press releases, set up journalist round tables and briefings, place byline articles (and occasionally edit articles as needed).
- Work with the PR team on awards submissions - these are mostly managed by our PR Specialist in Louisville, but the PR Manager will sometimes be involved in contributing ideas for entry and reviewing submissions.
- Act as an ambassador of the firm, and of the communications team, both internally and externally.
- Develop, contribute to, and oversee production of marketing communications materials relevant to PR activities both regionally and industry focused.
- Work alongside the M&BD team to monitor competitor activity and brief stakeholders on profile raising activities of competitors.
- Work with the global PR team to prepare PR activity reports for key stakeholders and prepare less formal PR updates for various practices/stakeholders.
- Work alongside the other members of the Americas PR team to oversee and support the firm's PR agency- including identifying PR priorities, key topics, and partners to work with, as well as other activities to ensure we are receiving high quality services and regular reporting.
- Educate the partnership in media relations best practice and deliver in-house media relations training to lawyers as and when required.
- Engage in regular professional development activities and networking such as participation in relevant organizations.
- All members of the firm are encouraged to participate in our Responsible Business program.
- Other duties as assigned.
REQUIRED QUALIFICATIONS
- Minimum 4-5 years of public relations experience required.
- Law firm experience a bonus. PR agency and journalism background a plus.
- Excellent written and oral communication skills.
- Excellent relationships with relevant journalists.
- Ability to handle sensitive and confidential matters with discretion.
- Proactive approach to media relations, utilizing strategy, planning, and execution skills.
- Proven sound judgment for media relations issues.
- Strong organizational skills and an ability to prioritize and complete simultaneous projects with minimal supervision.
- Effective interpersonal and teamwork skills.
- Ability to meet deadlines and work well under pressure.
- Understanding of legal and business concepts or the ability to learn them quickly.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint).
- BA or BS in a related field preferred
- Master's degree a plus.
- Core Hours are Monday through Friday, 9:00 a.m. to 6:00 p.m. Must be flexible to work additional hours
Hogan Lovells is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, age, national origin, disability, sexual orientation, gender identity or expression, marital status, genetic information or protected Veteran status.
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