Marketing Automation Specialist

4 weeks ago

Cary, United States Pentair Full time
Job Description:

At Pentair, you will work along-side passionate problem-solvers who are committed to the future of our planet. We put our purpose into practice, inspiring people to move, improve and enjoy life's essential resources for happier, healthier lives. From our residential and business water solutions to our sustainable innovations and applications, our 10,500 global employees serve customers in more than 150 countries, working to help improve lives and the environment around the world.

As a Pentair employee, you would enjoy a wide array of benefit options to help keep you and your family healthy and protected, a generous 401(k) and ESPP to help you save for retirement, plus paid time off and wellness programs to encourage a healthy work/life balance.

We have an opportunity for a Marketing Automation Specialist to join our Pentair Pool Marketing team in Cary, NC. Reporting to the Senior Manager of Customer Experience & Digital Marketing, you will create and execute email marketing campaigns within Salesforce Marketing Cloud (SFMC). You will support the overall digital marketing strategy while also contributing ideas and suggestions to improve the customer journey and experience. In this exciting new role, you will continue to develop your skill and expertise related to digital marketing best practices, creating and analyzing key performance indicators (KPIs), as well as new technology to drive best-in-class customer experiences.

*** You can work a hybrid work schedule for this role, with 3 days/week in-office in Cary, NC. *** #LI-Hybrid

You will:
  • Collaborate with cross-functional teams to help them identify and employ customer-first journeys to support their strategic marketing initiatives via a promotional calendar, which will include awareness, demand, launch, and engagement journeys.
  • Consult with product teams to determine goals, target segments, campaign flows, and KPIs for each program or campaign based on previous email performance.
  • Integrate email best practices into all email programs, including appropriate platform testing, automation, triggered campaigns, template development, dynamic content, personalization, A/B testing, segmentation, retargeting and more.
  • Monitor email deliverability and sender reputation (spam complaints, bounces, unsubscribes, etc.) to help improve upon existing email campaigns and journey deployments.
  • Develop and maintain dashboards to track, analyze and report on campaign data such as click-through rate (CTR), open rates, and deliverability for continual optimization.
  • Communicate campaign results, both written & verbal, to marketing teams and other internal stakeholders on an ongoing basis.
Key Qualifications:
  • Have earned a bachelor's (B.A. or B.S.) degree.
  • Have 2-3 years of professional experience in digital marketing, including at least 1 year related to strategy and execution of email campaigns in the areas of lead acquisition as well as nurture and demand marketing.
  • Professional experience using a marketing automation or enterprise-level email marketing platform, Salesforce Marketing Cloud preferred.
  • Knowledge of email best practices related to deliverability, A/B testing, dynamic content, and automated campaigns.
  • Excellent organizational and time management skills and the ability to prioritize time to maximize success in driving tangible business outcomes.
Pentair is an Equal Opportunity Employer

Diversity, Equity and Inclusion:

With our expanding global presence, cross-cultural insight and competence are essential for our ongoing success. We believe that a diverse workforce contributes different perspectives and creative ideas that enable us to continue to improve every day. Race, gender, ethnicity, country of origin, age, personal style, sexual orientation, physical ability, religion, life experiences and many more factors contribute to this diversity.

We take ongoing action to improve the diversity of our workforce by:
  • Ensuring leadership involvement and ownership
  • Attracting and retaining diverse talent at all levels
  • Fostering a globally aware, inclusive culture
  • Ensuring our practices are fair and non-discriminatory

  • Building Automation Systems Specialist – Mid Level – Cary, NC

    1 month ago

    Cary, United States SIEMENS AG Full time

    Building Automation Systems Specialist - Mid Level - Raleigh, NC Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we li Systems, Specialist, Automation, Building, Operations, Mechanical, Manufacturing

  • Automation Controls Specialist

    3 weeks ago

    Cary, United States ARM EnerTech Associates Full time

    ARM EnerTech Associates, LLC (AETA) is a wholly owned subsidiary of ARM Group Enterprises Inc. AETA is looking for an enthusiastic and self-motivated Automation Controls Specialist to join our team. In this role, you will collaborate with a team of multi-disciplined Professional Engineers (P.E.), project managers, designers, end customers, and other staff to...

  • Automation Controls Specialist

    3 weeks ago

    Cary, United States ARM EnerTech Associates Full time

    ARM EnerTech Associates, LLC (AETA) is a wholly owned subsidiary of ARM Group Enterprises Inc. AETA is looking for an enthusiastic and self-motivated Automation Controls Specialist to join our team. In this role, you will collaborate with a team of multi-disciplined Professional Engineers (P.E.), project managers, designers, end customers, and other staff to...

  • Automation Controls Specialist

    3 weeks ago

    Cary, United States ARM EnerTech Associates Full time

    ARM EnerTech Associates, LLC (AETA) is a wholly owned subsidiary of ARM Group Enterprises Inc. AETA is looking for an enthusiastic and self-motivated Automation Controls Specialist to join our team. In this role, you will collaborate with a team of multi-disciplined Professional Engineers (P.E.), project managers, designers, end customers, and other staff to...

  • Building Automation Systems Specialist

    1 month ago

    Cary, United States SIEMENS AG Full time

    Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know tha Systems, Specialist, Automation, Building, Operations, Service Manager, Manufacturing

  • TOSCA Automation Specialist

    1 month ago

    Cary, United States eTeam Full time

    This role will build and manage a team of Automation, Functional, Performance and Load testers supporting all projects and programs across CSL. Responsibilities Experience working on TOSCA SAP automation testing would be a big plus. Prior experience with TOSCA, ALM, Performance Center is preferred. Responsible for Defining QA strategy, approach and...

  • Marketing Specialist

    3 weeks ago

    Cary, United States Riccobene Associates Family Dentistry Full time

    JOB DESCRIPTION Position Summary: The Marketing Specialist is integral to developing and executing marketing plans and programs that promote regional patient acquisition. This role involves the creation of marketing materials, social media assets, organizing community involvement, ensuring brand consistency and building relationships while maintaining our...

  • Marketing Specialist

    2 days ago

    Cary, United States Riccobene Associates Family Dentistry Full time

    JOB DESCRIPTION Position Summary: The Marketing Specialist is integral to developing and executing marketing plans and programs that promote regional patient acquisition. This role involves the creation of marketing materials, social media assets, organizing community involvement, ensuring brand consistency and building relationships while maintaining our...

  • Marketing Specialist

    3 weeks ago

    Cary, United States Riccobene Associates Family Dentistry Full time

    Job DescriptionJob DescriptionJOB DESCRIPTION Position Summary: The Marketing Specialist is integral to developing and executing marketing plans and programs that promote regional patient acquisition. This role involves the creation of marketing materials, social media assets, organizing community involvement, ensuring brand consistency and building...

  • Marketing Specialist

    2 weeks ago

    Cary, United States Riccobene Associates Family Dentistry Full time

    Job DescriptionJob DescriptionJOB DESCRIPTION Position Summary: The Marketing Specialist is integral to developing and executing marketing plans and programs that promote regional patient acquisition. This role involves the creation of marketing materials, social media assets, organizing community involvement, ensuring brand consistency and building...

  • Automation Manager

    3 weeks ago

    Cary, United States Coilcraft Full time

    Automation Manager Coilcraft, a successful privately-held company based in Cary, IL, renowned globally for its high-quality passive electronic components, operates across diverse industries such as telecommunications, automotive, broadband communications, and consumer electronics. We are currently seeking an Automation Manager to lead our in-house high-speed...

  • Automation Manager

    2 weeks ago

    Cary, United States Coilcraft Full time

    Job DescriptionJob DescriptionAutomation ManagerCoilcraft, a successful privately-held company based in Cary, IL, renowned globally for its high-quality passive electronic components, operates across diverse industries such as telecommunications, automotive, broadband communications, and consumer electronics. We are currently seeking an Automation Manager to...

  • Automation Manager

    2 months ago

    Cary, United States Coilcraft Full time

    Job DescriptionJob DescriptionAutomation ManagerCoilcraft, a successful privately-held company based in Cary, IL, renowned globally for its high-quality passive electronic components, operates across diverse industries such as telecommunications, automotive, broadband communications, and consumer electronics. We are currently seeking an Automation Manager to...

  • Automation Manager

    4 days ago

    Cary, United States Coilcraft Full time

    Job DescriptionJob DescriptionAutomation ManagerCoilcraft, a successful privately-held company based in Cary, IL, renowned globally for its high-quality passive electronic components, operates across diverse industries such as telecommunications, automotive, broadband communications, and consumer electronics. We are currently seeking an Automation Manager to...

  • Automation Manager

    1 week ago

    Cary, United States Coilcraft Full time

    Job DescriptionJob DescriptionAutomation ManagerCoilcraft, a successful privately-held company based in Cary, IL, renowned globally for its high-quality passive electronic components, operates across diverse industries such as telecommunications, automotive, broadband communications, and consumer electronics. We are currently seeking an Automation Manager to...

  • Building Automation Solutions Specialist – Senior Level – Cary, NC

    4 weeks ago

    Cary, United States SIEMENS AG Full time

    Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know tha Solutions, Specialist, Automation, Building, Senior, Solution, Manufacturing

  • Building Automation Systems Specialist – Senior Level – Cary, NC

    4 weeks ago

    Cary, United States SIEMENS AG Full time

    Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know tha Systems, Specialist, Automation, Building, Senior, Team Leader, Manufacturing

  • Building Automation Solutions Specialist

    2 weeks ago

    Cary, United States SIEMENS AG Full time

    Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know tha Solutions, Specialist, Automation, Building, Senior, Solution, Manufacturing

  • Mechanical Design Engineer

    2 months ago

    Cary, United States Coilcraft Full time

    Join the legacy of innovation at Coilcraft, Inc., a distinguished worldwide organization that has been crafting magnetic components since its founding in 1945. Based in Cary, Illinois, our headquarters serves as the epicenter of creativity and excellence. We are on the lookout for an exceptional individual to infuse their engineering and mechanical design...

  • Mechanical Design Engineer

    2 weeks ago

    Cary, United States Coilcraft Full time

    Join the legacy of innovation at Coilcraft, Inc., a distinguished worldwide organization that has been crafting magnetic components since its founding in 1945. Based in Cary, Illinois, our headquarters serves as the epicenter of creativity and excellence. We are on the lookout for an exceptional individual to infuse their engineering and mechanical design...