Associate, Product Manager
4 days ago
About Us:
How many companies can say they've been in business for over 177 years?
Here at ZEISS, we certainly can As the pioneers of science, ZEISS handles the everchanging environments in a fast-paced world, meeting it with cutting edge of technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like, Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone Make a difference, come join the team
About the Role:
The Associate Product Manager has oversight and responsibility to implement the strategic plan and guide the product direction for their assigned product portfolio with the U.S. Defines and implements a 12-18 month product strategy that provides long-term profitable revenue growth; successful definition and set up of new products that meet the needs of the target customer, labs, and channel partners in a timely/profitable manner; manage the current year operational plans; partner with other functions to achieve desired results. In addition, the Associate, Product Manager holds overall responsibility for the Go-to-Market strategy and implementation of designated products.
* Gather and analyze market information and identify market opportunities
* Introduce new products and forecast associated revenue.
* Oversee day-to-day product management activities. Define necessary associated measures (initiation of product developments, planning the support of product launches, go-to-market measures)
* Monitor the sales and turnover development of the assigned product segments
* Manage product discontinuation roadmap
* Develop positioning messaging
* Business/category needs assessment and recommended solutions
* Oversee pricing strategy based on market demand and competitive environment
* Interface with the Global product team
* Oversee and contribute to the production of technical B2B and B2C collateral and materials
* Develop financial business cases for all new products including corporate approvals
* Provide project Leadership for cross-functional initiatives
* Develop and execute annual product promotional calendar, working closely with the Marketing, Sales, and IT teams.
* Complete all relevant documentation and get approvals from direct manager and any required leadership team members. Documentation includes but is not limited to: the Program Data Sheet, Creative Briefs, messaging documents, sell-in/training presentations, and customer-facing materials.
* Collaborate with marketing and sales to generate ideas for campaigns.
* Experience working with Microsoft suite of products and other mainstream productivity apps (TEAMS, MIRO, ZOOM, SalesForce,)
* Create compelling and clear PowerPoint presentations and business cases.
* Generate copy and content for collateral and campaigns.
* Support the Sales Organization in the preparation of Program and Promotional training materials, including format, content, and delivery.
* Develop promotional collateral to market promotions to targeted prospects, utilizing appropriate online and offline vehicles.
* Effectively maintains good working relationships with a network field Sales Representatives and key stakeholders
* Some "interest in science/technology" in order to demonstrate a deep understanding of how products are made and what features distinguish them
* Conduct and report post-promotion analysis including ROI metrics.
* Effective at delivering presentations to mid-large audiences
* Follows safety standards and reports any safety concerns to leadership
Qualifications:
* Bachelors degree
* ABO certified preferred
* In lieu of a degree, 5+ years of relevant product management experience in Consumer or Healthcare-related industries required
Years & Type Preferred
* 1+ years of product management and category-building experience in Consumer or Healthcare-related industries required
* 1+ years of experience as Product Manager in Consumer or Healthcare-related industries preferred
* 1+ years of go-to-market marketing experience in Consumer or Healthcare-related industries preferred
* 1+ years of optical industry experience preferred
* 1+ years of experience working in regulated environments
* 1+ years of experience conducting periodic product training sessions
* Excellent communication (verbal and written) and presentation skills
* Proven ability to build and maintain relationships
* Ability to travel within the United States and Internationally
Preferred Knowledge / Skills / Abilities
* Experience working in a multi-national brand company
* Proven track record in project management, including managing contributions of remote teams
* Experience with BTB and BTC activities
* Experience in planning and budgeting process, including financial business cases
Your ZEISS Recruiting Team:
Emilio Arias
#J-18808-Ljbffr
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