Senior Search Analyst- SEO

3 weeks ago

Atlanta, United States Home Depot Management Company, LLC Full time
Position Purpose:

The Sr. Analyst/Associate Search Account Manager (SEO) plays a key role in executing The Home Depot's organic marketing strategies. The role is responsible for managing project(s) & collaborating with partners to execute day-to-day tactical SEO strategies that drive organic search traffic. This role will provide technical recommendations, reporting and insights to enable The Home Depot .com teams to identify optimization opportunities and make data-driven decisions that drive traffic and conversion. It will be critical to discover under-performing areas and to identify opportunities that improve overall program performance, for the areas you oversee. This individual must possess strong communication skills and an understanding of Earned Media and SEO to maximize organic discoverability in search engines. This associate will be responsible for seeing their strategies through to fruition.
As a Sr. Search Analyst you will:
- Perform continuous site auditing, and recommend scalable on-page optimization based on business objectives for both existing functionality and new opportunities - Provide SEO best practices in alignment with current technical principals and homedepot.com systems - Research, develop and help drive large-scale solutions to broaden organic performance - Own daily monitoring of assigned SEO performance, weekly/monthly roadmap and delivery of ad-hoc reporting - Evangelizing SEO across multiple departments, business groups and corporate levels - Work with cross-functional stakeholders from Merchandising, Product Management, IT, Earned Media, and others to ideate and execute SEO strategy - Serve as a liaison between internal stakeholders and the rest of Earned Media - Responsible for management and execution of day-to-day tactical SEO strategies to drive online traffic and sales - Develops and maintains day-to-day relationships with internal and external (vendor) partners

Key Responsibilities:
  • 20% Measures ongoing effectiveness of areas you oversee against target metrics, and makes frequent adjustments to leverage any necessary changes
  • 20% Create, adjust and present plans based on data driven decisions
  • 40% Own a large part of the project life-cycle from any needed discovery and initial assessments through launch, including ongoing measurement and reporting. Integrate initiatives with internal partners in Marketing, IT, Creative, Merchandising, Operations
  • 20% Responsible for evangelizing the evolving world of search engines at all levels of the organization in terms of best practices, industry standards, and legal requirements.
Direct Manager/Direct Reports:
  • This position typically reports to Search Account Manager
  • This position has 0 Direct Reports
Travel Requirements:
  • Typically requires overnight travel less than 10% of the time.
Physical Requirements:
  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
  • No travel required
Minimum Qualifications:
  • Must be eighteen years of age or older.
  • Must be legally permitted to work in the United States.
  • At least 3 years' experience in search engine marketing including on page, off page, social and local SEO strategies
  • Experience using SEO and business related tools including: Omniture/Adobe SiteCatalyst, Search Center, Google/Bing Webmaster tools, Google Adwords, SEOmoz, Advanced Web Ranking suite, SEOclarity and keyword research tools
  • A core understanding of HTML/CSS
  • Project management experience associated with interactive marketing and/or web projects
  • Meticulous and strict understanding of SEO white hat tactics
Preferred Qualifications:
  • Experience in managing both paid and organic search
  • Marketing/web experience associated with a national-level retailer
  • E-commerce knowledge and experience
  • Prior analytics and data analysis exposure
  • Strong Communication skills
  • Solid understanding of the technical pieces of marketing channels such as backend tracking, search string URLs, 3rd party site tracking, data feeds and internal search
  • Knowledge of Adobe technologies
  • Intermediate/Advanced capabilities with Microsoft Excel required
  • A steadfast passion for SEO and internet marketing
  • Proven SEO Experience and understanding
  • In depth knowledge of current and developing SEO trends
Minimum Education:
  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Preferred Education:
  • No additional education
Minimum Years of Work Experience:
  • 3
Preferred Years of Work Experience:
  • No additional years of experience
Minimum Leadership Experience:
  • None
Preferred Leadership Experience:
  • None
Certifications:
  • None
Competencies:
  • Action Oriented
  • Collaborates
  • Communicates Effectively
  • Customer Focus
  • Drives Results

  • Senior Product Manager, SEO

    4 weeks ago

    Atlanta, United States Mechanic Advisor Full time

    Steer by Mechanic Advisor offers a suite of software tools for today's automotive repair shop. We combine a mix of software tools that a repair shop needs to run a highly profitable shop, in one user-friendly, cost-effective platform. Through the Steer CRM suite, we allow the shop owner to get back to focusing on what matters, and to stop worrying about...

  • SEO Specialist

    18 hours ago

    Atlanta, United States Nebo Agency Full time

    We're looking for smart and talented SEO Specialists who are part Macgyver, part data scientist, part creative thinker, and love all things SEO.If you track search algorithm updates like a ranger and are obsessed with search intent, then the SEO team at Nebo might be your new home. We're looking for someone to contribute to our search engine marketing team...

  • SEO Specialist

    2 days ago

    Atlanta, United States Nebo Agency Full time

    We're looking for smart and talented SEO Specialists who are part Macgyver, part data scientist, part creative thinker, and love all things SEO.If you track search algorithm updates like a ranger and are obsessed with search intent, then the SEO team at Nebo might be your new home. We're looking for someone to contribute to our search engine marketing team...

  • Jr. SEO Specialist

    2 days ago

    Atlanta, United States Deploy Alloy Full time

    About Alloy DigitalAlloy Digital is a cutting-edge product development company specializing in custom software solutions. We leverage our technical expertise to solve real-world problems for our clients by creating high-end, world-class customer experiences. Our team harnesses the power of collective knowledge, empowering clients to embrace transformative...

  • Jr. SEO Specialist

    17 hours ago

    Atlanta, United States Deploy Alloy Full time

    About Alloy DigitalAlloy Digital is a cutting-edge product development company specializing in custom software solutions. We leverage our technical expertise to solve real-world problems for our clients by creating high-end, world-class customer experiences. Our team harnesses the power of collective knowledge, empowering clients to embrace transformative...

  • Jr. SEO Specialist

    4 hours ago

    Atlanta, United States Deploy Full time

    Job DescriptionJob DescriptionAbout Alloy Digital Alloy Digital is a cutting-edge product development company specializing in custom software solutions. We leverage our technical expertise to solve real-world problems for our clients by creating high-end, world-class customer experiences. Our team harnesses the power of collective knowledge, empowering...

  • Marketing Specialist

    1 day ago

    Atlanta, United States Power Support Partners Full time

    Overview: We are seeking a dynamic and experienced Marketing Specialist with a specialization in Paid Ads and SEO to join our team. The ideal candidate will have a proven track record in developing and executing successful paid advertising campaigns across various digital platforms, as well as optimizing website content for search engines to increase...

  • Marketing Specialist

    1 day ago

    Atlanta, United States Power Support Partners Full time

    Job DescriptionJob DescriptionOverview: We are seeking a dynamic and experienced Marketing Specialist with a specialization in Paid Ads and SEO to join our team. The ideal candidate will have a proven track record in developing and executing successful paid advertising campaigns across various digital platforms, as well as optimizing website content for...

  • Website & SEO Specialist

    1 month ago

    Atlanta, United States JM Huber Corporation Full time

    Summary Huber AgroSolutions (HAS) is seeking a Website & SEO Specialist to join our dynamic team. This role will be responsible for managing the online presence of the go-to-market brands such as - Miller, Biolchim, Cifo and the overall HAS brand. The ideal candidate will possess a strong background in SEO strategies, website management, content...

  • Senior Compensation Analyst

    1 week ago

    Atlanta, United States NorthPoint Search Group Inc Full time

    Atlanta Headquartered Company is searching for a Senior Compensation Analyst to join their team. This position will be responsible for the execution of the day-to-day needs of Compensation and Total Rewards. Primary Responsibilities Design and communicate pay structured, grades compensation benefits etc…and advises managers on making effective pay...

  • Senior Compensation Analyst

    1 month ago

    Atlanta, United States NorthPoint Search Group Inc Full time

    Atlanta Headquartered Company is searching for a Senior Compensation Analyst to join their team. This position will be responsible for the execution of the day-to-day needs of Compensation and Total Rewards. Primary Responsibilities Design and communicate pay structured, grades compensation benefits etc...and advises managers on making effective pay...

  • Senior Financial Analyst with Tableau

    2 weeks ago

    Atlanta, United States NorthPoint Search Group Inc Full time

    One of our clients, a strong stable growing company has an immediate need for a Senior Financial Analyst. This is a permanent opportunity with excellent benefits and room for growth and advancement. Below is a snapshot of the position. Senior Financial Analyst with Tableau Who: Strong Stable and Rapidly Growing Organization What: Senior Financial...

  • Financial Analyst, Senior

    12 hours ago

    Atlanta, United States kristen webber Full time

    Maverick Search Partners has partnered with Northside Hospital to identify a Senior Financial Analyst. This role will be involved in supporting leadership in decision making through financial and data analysis. What you'll do: Perform data mining to identify opportunities to reduce cost and increase revenue Analyze financial data to identify trends,...

  • Senior Financial Analyst with Tableau

    1 week ago

    Atlanta, United States NorthPoint Search Group Inc Full time

    One of our clients, a strong stable growing company has an immediate need for a Senior Financial Analyst.  This is a permanent opportunity with excellent benefits and room for growth and advancement.  Below is a snapshot of the position.  Senior Financial Analyst with TableauWho: Strong Stable and Rapidly Growing Organization What: Senior Financial...

  • Senior Financial Analyst with Tableau

    1 month ago

    Atlanta, United States NorthPoint Search Group Inc Full time

    One of our clients, a strong stable growing company has an immediate need for a Senior Financial Analyst. This is a permanent opportunity with excellent benefits and room for growth and advancement. Below is a snapshot of the position. Senior Financial Analyst with TableauWho: Strong Stable and Rapidly Growing Organization What: Senior Financial Analyst...

  • Financial Analyst, Senior

    3 weeks ago

    Atlanta, United States kristen webber Full time

    Maverick Search Partners has partnered with Northside Hospital to identify a Senior Financial Analyst. This role will be involved in supporting leadership in decision making through financial and data analysis. What you'll do: Perform data mining to identify opportunities to reduce cost and increase revenue Analyze financial data to identify trends,...

  • Senior Analyst, Data and Analysis

    1 week ago

    Atlanta, United States Digitas Full time

    Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions...

  • Senior Digital Strategist

    10 hours ago

    Atlanta, United States Stripe Theory Full time

    About Stripe.Stripe Theory is a digital marketing agency made up of data-driven marketers, communication professionals, and analysts. We call ourselves interpreters of data because that’s just what we do -- use data to inform and fuel strategies across PR, marketing, and digital. ABOUT ACC.Stripe is an acquisition of ACC - Acceleration Community of...

  • Paid Search Strategist

    2 days ago

    Atlanta, United States Cox Media Group Full time

    Location: GA-Atlanta Job Title: Paid Search Strategist (Atlanta Radio) Position Overview Cox Media Group Atlanta Radio is looking for a Paid Search Strategist. The Paid Search Strategist manages the fulfillment activities and optimizations for Search campaigns including SEM or PPC, Google Display Network (GDN), YouTube, Bing, Facebook, social ad buying,...

  • Senior Financial Analyst

    2 weeks ago

    Atlanta, United States The Intersect Group Full time

    Are you looking to join a large and growing public company here in Atlanta? The Intersect Group is hiring for a Senior Financial Analyst to join our clients team directly. This opportunity offers a hybrid schedule, the chance to work with well known brands, and work directly with a strong management team! The ideal Senior Financial Analyst will have 2+ years...