US Marketing and Brand Manager
3 weeks ago
Job DescriptionAs the US Marketing and Brand Manager with SCCL, you will have the opportunity to manage and oversee strategies and marketing campaigns across print, broadcast, and online platforms to help ensure that products and services meet channel members' expectations and to build the credibility of SCCL and the Colostrx brand. This is a unique opportunity to deploy successful marketing initiatives and own the implementation from ideation to execution while collaborating with key stakeholders.Responsibilities Build marketing programs to support specific marketing objectives across different channels and segments Own and build strong, long-lasting distributors relationships with team members and stakeholders Gather, investigate, and summarize market and competitors' data, trends Assist with product development, pricing, and new product launches Support the sales/technical team by maintaining relationships with key distributors understanding their needs and anticipating new marketing opportunities Measure and report on the success of marketing campaigns, including assessing ROI and KPIs Support the technical team in the coordination of training opportunities, conferences, webinarsRequirements 5+ years of Marketing and/or brand management Travel approximately 30% across US Experience building and deploying complex marketing programs Strong understanding of US animal health industry and key players Self-starter with the ability to prioritize tasks, meet deadlines and move projects forwardAbout UsSCCL is the global leader in manufacturing and distribution of colostrum. We manufacture research-proven products created by a veterinarian and her team of immunologists who strive to improve the world's knowledge about the benefits of colostrum. SCCL provides the most researched, biologically active, whole bovine colostrum for livestock producers globally to maximize their herd's potential by optimizing newborn health and development. We care about calves We care about the future of the herd. We are colostrum. At SCCL, we strive to optimize calf beginnings with whole bovine colostrum perfected by Science, Nature, and Care.SCCL has deep roots in the industry through its origin within the URUS family of companies. URUS is a holding company with cooperative and private ownership and is positioned at the heart of the dairy and beef industry. Its family of companies include AgSource, Alta Genetics, GENEX, Genetics Australia, Leachman Cattle, Jetstream, PEAK, SCCL, Trans Ova Genetics and VAS, with each having its own unique identity, products, and services. These companies work globally to provide cutting-edge dairy and beef genetics, customized reproductive services, dairy management information to take producers to the frontline of progressive dairy farming, and an array of products and services to help bovines reach their full genetic potential. URUS Group has 26 operating companies in 15 countries and employs approximately 2,400 people.
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Growth Marketing Manager
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