Senior Marketing Program Analyst

4 days ago

Osseo, United States Boston Scientific Full time

Additional Locations:

N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.

The Senior Marketing Program Analyst will be responsible for analyzing and interpreting data to derive insights aimed at developing strategic marketing plans and activation programs. They will create measurement strategies, plans, and reports for integrated commercial programs, ensuring they are aligned with the overarching marketing objectives of the WATCHMAN franchise.

In this role, the incumbent will evaluate the effectiveness of key marketing initiatives and campaigns, distill essential insights, and collaborate with cross-functional teams to communicate pertinent findings and recommendations to internal stakeholders. The ideal candidate will serve as the subject matter expert in program, campaign, and audience analytics, providing consultation to corporate and divisional teams such as Digital Marketing, Integrated Marketing Communications, Product Management, and Digital IT/Data to ensure that all programs are equipped with appropriate measurement strategies. Additionally, the role will involve analyzing programs and campaigns targeting patients and healthcare professionals in alignment with business goals.

This role offers a hybrid work arrangement and will require approximately 3 days onsite at our Maple Grove, MN offices.

Your responsibilities will include: Analyzing data from multiple sources, including digital marketing channels (email, search, social, etc.), digital products (web-based), and third-party data sources (e.g., claims data, Census, etc.), identifying trends and insights to improve customer interactions, program performance, sales impact, and testing opportunities. Monitoring key metrics and generating daily, monthly, and quarterly reports, as well as critical ad hoc reports that measure the impact of marketing levers, drive strategy, and contribute to improved performance of future activations. Leading forecasting analyses for both patient and physician programs to establish specific goals, such as leads, revenue, and ROI. Developing and executing measurement plans for testing key campaigns and digital programs. Identifying and interpreting data, formulating insights, and successfully communicating actionable recommendations and implications to core teams. Analyzing audience data to derive segmentation insights and managing audience targets for marketing programs. Developing attribution models to help the team better understand which integrated communication tactics have the greatest impact. Partnering with Digital IT and agencies to ensure the technical aspects of all digital programs are set up and tagged properly for measurement. Contributing to operational improvements to maximize efficiency and leading the development of new reports, dashboards, and processes. Staying up to date with the latest analytics and marketing best practices. Ensuring data practices adhere to privacy-first principles.

Minimum Qualifications: Bachelor's degree in Statistics, Economics, Marketing, Business Administration, or another related field. 5+ years of experience in an analytical role within Marketing, Finance, or a similar functional area. Demonstrated expertise in applying mathematical concepts and analytical techniques to complex business problems, including data analysis, statistical modeling, and problem-solving. Proficiency in advanced marketing analytics techniques for addressing business challenges, such as lead scoring, attribution modeling, and media mix models. Strong familiarity with CRM and Analytics tools including Salesforce Sales & Marketing Clouds, Google Analytics, Tableau, Excel, SEMRush, or equivalent platforms. Intermediate proficiency in SQL programming, Google Tag Manager, and Observepoint. Knowledge of digital business operations and comprehension of typical loyalty, retention, and digital KPIs/quantitative metrics. Previous engagement in the measurement and analysis of lead generation and lead nurturing programs. Proven ability to prioritize tasks and handle multiple initiatives concurrently, even with minimal supervision. Demonstrated experience maintaining accurate records, following processes meticulously, and attending to details with precision. Ability to identify opportunities for process enhancement, propose new solutions, and implement changes that positively impact business operations. Demonstrated expertise in extracting, mining, and synthesizing data into narratives for business partners with varying levels of technical knowledge.

Preferred Qualifications and Competencies: MBA or advanced degree in a related field. Proficiency in R/Python programming. Experience with Snowflake, Google BigQuery, or similar databases.

#LI-Hybrid

Requisition ID:

583865

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do - as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you #J-18808-Ljbffr

  • Senior Global Marketing Manager

    1 week ago

    Osseo, United States Boston Scientific Full time

    Additional Locations: N/A Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest...

  • Senior Mechanical Engineer

    3 days ago

    Osseo, United States Nortech Systems Incorporated Full time

    Great People Making Lifesaving Products We are currently seeking an experienced Senior Mechanical Engineer to join our highly skilled, dynamic team. Nortech Systems is a global leader in digital connectivity and data management engineering and manufacturing for medical device, aerospace, defense and industrial markets. We are a low-volume, high-mix global...

  • Senior Accountant

    1 week ago

    Osseo, Minnesota, United States Nortech Systems Incorporated Full time

    Great People Making Lifesaving ProductsWe are currently seeking a Senior Accountant to join our highly skilled, dynamic team.Nortech Systems is a global leader in digital connectivity and data management engineering and manufacturing for medical device, aerospace, defense and industrial markets. We are a low-volume, high-mix global manufacturer with centers...

  • Senior Project Manager

    3 weeks ago

    Osseo, United States LevelUP HCS Full time

    About This Opportunity The Senior Project Manager will lead and engage internal and external team members toward the successful execution and completion of the construction project. This position will create and execute project work plans and revise as appropriate to meet the changing needs and requirements. The Senior Project Manager will lead project teams...

  • Senior Project Manager

    1 month ago

    Osseo, United States LevelUP HCS Full time

    About This Opportunity The Senior Project Manager will lead and engage internal and external team members toward the successful execution and completion of the construction project. This position will create and execute project work plans and revise as appropriate to meet the changing needs and requirements. The Senior Project Manager will lead project teams...

  • Global Upstream Senior Product Manager, PCI Guidance

    1 week ago

    Osseo, Minnesota, United States Boston Scientific Full time

    Additional Location(s): N/A Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest...

  • Marketing and Customer Experience Associate

    4 weeks ago

    Osseo, United States Illume Candles Full time

    Job DescriptionJob DescriptionAre you passionate about marketing and creating unforgettable customer experiences? Do you thrive in dynamic, fast-paced environments where you can make a real impact? If so, we have the perfect opportunity for you!ILLUME, a leading designer, manufacturer, and marketer of high-quality branded and private-label home fragrance and...

  • Marketing and Customer Experience Associate

    1 week ago

    Osseo, Minnesota, United States Illume Candles Full time

    Job DescriptionJob DescriptionAre you passionate about marketing and creating unforgettable customer experiences? Do you thrive in dynamic, fast-paced environments where you can make a real impact? If so, we have the perfect opportunity for youILLUME, a leading designer, manufacturer, and marketer of high-quality branded and private-label home fragrance and...

  • Marketing and Customer Experience Associate

    3 weeks ago

    Osseo, United States Illume Candles Full time

    Job DescriptionJob DescriptionAre you passionate about marketing and creating unforgettable customer experiences? Do you thrive in dynamic, fast-paced environments where you can make a real impact? If so, we have the perfect opportunity for you!ILLUME, a leading designer, manufacturer, and marketer of high-quality branded and private-label home fragrance and...

  • Marketing and Customer Experience Associate

    3 weeks ago

    Osseo, United States Illume Candles Full time

    Job DescriptionJob DescriptionAre you passionate about marketing and creating unforgettable customer experiences? Do you thrive in dynamic, fast-paced environments where you can make a real impact? If so, we have the perfect opportunity for you!ILLUME, a leading designer, manufacturer, and marketer of high-quality branded and private-label home fragrance and...

  • Program Manager

    1 week ago

    Osseo, United States Actalent Full time

    Must Have: + Engineering Degree in Computer Engineer/Computer Science or Electrical Engineering + 10 years of experience + 8+ years of Project/Program Management Experience + 8+ years of experience with medical devices + Experience with Class III Medical Devices + Experience coordinating / managing projects utilizing 3rd party vendor relationships Skills:...

  • Senior Packaging Engineer

    4 weeks ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary: Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create life-changing outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive Medtech team with global office locations in Minneapolis, MN, US;...

  • Senior Packaging Engineer

    4 weeks ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary: Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create life-changing outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive Medtech team with global office locations in Minneapolis, MN, US;...

  • Senior Packaging Engineer

    3 weeks ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary: Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create life-changing outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive Medtech team with global office locations in Minneapolis, MN, US;...

  • Senior Packaging Engineer

    3 days ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary: Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create life-changing outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive Medtech team with global office locations in Minneapolis, MN, US;...

  • Clinical Data Systems Analyst II

    1 week ago

    Osseo, Minnesota, United States Abbott Laboratories Full time

    Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.ABOUT...

  • Senior Test Engineer

    2 months ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary:  Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create lifechanging outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive MedTech team with global office locations in Minneapolis, MN, US;...

  • Senior Test Engineer

    2 months ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary:  Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create lifechanging outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive MedTech team with global office locations in Minneapolis, MN, US;...

  • Senior Test Engineer

    3 weeks ago

    Osseo, United States Anteris Tech Full time

    Job DescriptionJob DescriptionSalary:  Anteris is a structural heart company delivering clinically superior solutions that help healthcare professionals create lifechanging outcomes for patients. We are currently developing the first-in-class biomimetic TAVR valve as a growing and inclusive MedTech team with global office locations in Minneapolis, MN, US;...

  • Senior Staff Engineer, Systems Design

    1 month ago

    Osseo, United States Celestica Full time

    Req ID: 119814 Region: Americas Country: USA State/Province: Minnesota City: Maple Grove **General Overview** **Functional Area:** Engineering **Career Stream:** Design Engineering Systems Applications **SAP Short Name:** SSE-ENG-DSA **Job Level:** Level 11 **IC/MGR:** Individual Contributor **Direct/Indirect Indicator:** Indirect **Summary** Systems...