Senior Product Manager

1 month ago


Boston, United States inSync Staffing Full time

Client-facing Skills: • Drive campaign definition and key performance indicators • Lead weekly team status tracking ensuring alignment with team and client's client goals • Ensure pacing and financial performance goals of campaigns are being met • Manage timelines, the delivery of assets, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch • Maintain efficient workflows for collaboration • Support troubleshooting of campaign delivery and performance issues • Work with technology partners in order to secure support for daily campaign management and implementation questions • Identify areas for opportunity to improve current procedures, and grow internal team capability

Technical skills: • 7+ years' experience working with Adobe Campaign and the Client tool • Ability to troubleshoot and debug issues • Knowledge of Adobe marketing product stack and integration: (AEM, Target, Analytics, Audience Manager) • System integration experience: web services (Soap, Rest), scripting languages • JavaScript programming experience • Experience in relational databases, data structures, creating data schema and querying language • Experience with writing SQL statements for data extraction • Understanding of direct marketing vernacular (e.g. modeling, segmentation, test design, control groups) • Understanding of data security and privacy technologies • Ability to manage performance and scalability • Understanding of mobile delivery architecture and best practices

Methodology skills: • Experience with agile software development • Expert in campaign-related software development activities:

Campaign domain skills: • Digital campaign management execution • Consult with internal/external clients on campaign and contact management best practices • Support client "self-service" • GRC (Governance, Risk, Compliance) aspects of data management

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