Senior Director, Strategic Corporate Communications, North America

3 weeks ago


Emeryville, United States BeiGene Full time

The Senior Director, Strategic Corporate Communications, North America, will help to shape and execute strategic communications that advance BeiGenes vision and mission, commercial priorities and public affairs activities in North America. The successful candidate will be able to create insight driven communication plans and surround sound campaigns that are integrated with commercial and corporate goals for external and internal audiences. The role will work with cross-functional partners, including commercial leadership, to support patient access, internal commercial communications, and external messaging. The role requires experience with branded and unbranded communications and work in supporting leader profiles and digital strategies on patient / policy work. The role also will work with U.S. Patient Advocacy to help shape patient storytelling and external partnership messaging with patient advocacy organizations. While the positions focus will be in the U.S., the individual also will collaborate on strategic communications with the Canadian external affairs team, as needed. This position is part of the Corporate Affairs team, reporting to the Head of Corporate Affairs Lead for North America.

**Essential Functions of the Job:**

+ Lead and manage strategic U.S. corporate communications, including creation and execution of communications strategies that pull through business imperatives, engage patient advocacy organizations and position BeiGene as an oncology leader.

+ Build and execute external messaging and media outreach for public affairs plans in priority states including, but not limited to

create surround sound campaigns related to patient access and reimbursement issues; corporate reputation initiatives; grassroots partnerships and coalition engagement; and environmental shaping around BeiGene pipeline.

+ Support branded and pipeline communications work in the U.S. with the product communications team; help to grow awareness and understanding of BeiGenes scientific expertise and products among key U.S. stakeholder communities.

+ Engage in executive visibility planning and execution for key senior leaders in the U.S.

+ Support digital strategy work related to patients, science and policy.

+ Work collaboratively and cross-functionally within and beyond Corporate Affairs to integrate and align messaging and strategies with efforts led by Commercial, Government Affairs, Patient Advocacy, Medical Affairs and others; offer creative PR ideas that are complementary to the marketing strategy and drive results.

+ Support commercial team leadership on internal communications needs (North America Leadership Team; North America Town Halls; internal commercial team newsletter).

+ Execute external communications in support of local congresses in North America.

+ Support external communications activities when issues and/or crises arise

+ Represent BeiGene at key grassroots and local events.

+ Help prepare presentations to key BeiGene executives.

**Education Required:**

+ Bachelors degree required.

+ MA/MS/MBA preferred.

**Qualifications Required:**

+ BA/BS with 12 plus years of overall experience with 10 years of healthcare public relations experience, with at least 3 years in a corporate (pharma or biotech) setting or an MA/MS/MBA with 8 plus years of healthcare public relations experience, with at least 3 years in a corporate (pharma or biotech) setting.

+ Deep experience in public affairs-related communications.

+ Able to build and maintain close, collaborative relationships with all levels of the organization to ensure alignment and integration of strategies, tactics and content.

+ Strong understanding of integrated communications strategies involving paid, owned, earned and shared media components.

+ Exceptional writing and editing skills; strong oral communications skills and ability to convey complex science for a variety of audiences.

+ Detail-oriented, with a strong ability to organize and analyze.

+ Ability to deliver products that engage, excite, and motivate audiences.

+ Ability to work independently and use sound judgment in decision-making, including setting and managing priorities and meeting competing deadlines.

+ Deadline-driven and accustomed to juggling multiple priorities with a sense of urgency.

+ Possesses sound judgment, critical thinking and decision-making skills.

+ Operates with a growth mindset; is self-aware and receptive to feedback.

+ Influences with and without authority; can effectively make a case for and follow through on strategic and tactical recommendations.

+ Collaborative, self-directed team player. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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