Sales Manager New Orleans
3 weeks ago
**Richards Rainwater Job Description: Sales Team**
Richards Rainwater Job Description: Sales Team **Position Title/Start Date:** Sales Manager/ (ASAP)
**Location:** New Orleans **Company Profile:**
**Position Scope:** The Sales Manager will work closely with the Richards Rainwater sales leadership to further the development, sales, and promotion of the brand and build brand loyalty for their prioritized accounts and territory across all sales channels with a primary focus in the on premise.
**Primary Responsibilities: Sales Business Management**
* Establish and manage relationships with key on premise customers to drive distribution and velocity programs.
* Identify independent retail stores and manage distribution sales to these new accounts.
* Work closely with leadership on merchandising priorities within national and regional retail accounts.
* Execute a monthly volume and distribution plan to achieve overall objectives in the market as assigned by leadership teams.
* Translate national business strategy into clear and regionally, locally (or channel) executable plans and focus resources accordingly within the territory.
* Analyze monthly depletion reports, pinpoint opportunities for underperforming distributors, accounts, and routes.
* Leverage key consumption data sources, developing fact-based plans and solutions.
* Ensure all sales efforts are in compliance with state laws
* Maintain accurate records regarding distributor profiles, retail and on-premise distribution, and competitive activity and pricing
* Market analysis to track brands performance and inform sales / marketing decisions
* Build innovative presentations for total business and distribution partners designed to initiate an action-oriented response.
**Business Building Initiatives:**
* Accomplish sales and distribution goals by executing against the monthly, quarterly and annual business objectives and company/supplier initiatives
* Targets and opens new accounts
* Analyzes territory and account specific business to clearly understand key business drivers
* Reviews business volume and business building initiatives with A accounts on a quarterly basis
* Utilizes tools and tactics to drive vertical growth
* Sets volume goals with each account that include execution against Richards Rainwater KPIs
* Convinces key decision maker to implement strategies and tactics to drive volume/consumer off take
* Routinely performs Staff Education/Energizers to ensure brand understanding, perfect serve, and encourage optimum pricing
* Proactively shares examples of Richards Rainwater marketing activities to demonstrate key points of difference to competition.
**Relationship Building Activities:**
* Routinely engages in activities to build relationships with key influencers in accounts and territory
* Develops relative industry relationships that results in business building initiatives
* Develops and implements incentives and staff activities for key customers
**Marketing Collaboration**
* Collaborate with the corporate and field-marketing teams to create comprehensive marketing plans to profitably increase market share.
* Develop and execute initiatives that strengthen bond with fan base.
**Qualifications**
* Deeply passionate about the Richards Rainwater brand, inspired by what we represent, and have a desire to make an impact with your career.
* 2+ years of experience in sales within a consumer-packaged goods company (beverage preferred)
* Established relationships and demonstrated success working with key retail and on premise accounts.
* Ability to take initiative and work autonomously you can run with something from beginning to end
* Works well with ambiguity can navigate in the grey and asks the right questions to get at the solution
* Enthusiastic and comfortable working in a start-up organization (think rapidly growing / changing environment)
* Bachelors degree in Business Administration, Marketing or related field
* Proficient in Data Tools (SPINS, DSD depletions, Retailer Portals) and Trade Math (selling price, margins, etc) and ability to evaluate the business and your performance analytically
* Strong planning, organizational, project management along with excellent interpersonal, written/oral communication and presentation skills, including full competence with Microsoft Office (Excel, PowerPoint, Word and Outlook)
* Analyze opportunities quickly and have an ability to execute company goals efficiently
* Resourcefulness to improvise and adapt to deal with daily challenges via creative problem solving
**Please email cover letter and resume to Cole@Richardsrainwater.com and Include the position you are applying for in the subject line.**
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