Senior Data Technical Analyst
4 weeks ago
McDonald’s evolving Accelerating the Arches growth strategy puts our customers and people first, and uses our competitive advantages to strengthen our brand. We are recognized on lists like Fortune’s Most Admired Companies and Fast Company’s Most Innovative Companies.
Doubling Down on the 4Ds (Delivery, Digital, Drive Thru, and Development)
Our growth pillars emphasize the meaningful role technology plays as the leading, global omni-channel restaurant brand. Technology enables the organization through digital technology, and improving the customer, crew and employee experience each and every day.
Global Technology forging the way
Leading the digitization of our business is the Technology organization made up of intrapreneurs who build industry defining tech using the latest innovations and platforms, like AI and edge computing to deliver on the next set of cutting-edge opportunities for the business. At McDonald’s you get to solve technology innovation challenges at an incredible scale, and work across global teams who are always eager for a challenge. This provides access to exciting career paths for technologists. It’s bonus points when you get to see your family and friends use the tech you build at their favorite McD restaurant.
Job Description
We are seeking a highly motivated individual to be our Manager, Sr Data Technical Analyst for the data integrations component of the marketer customer data platform (mCDP). The rollout and maintenance of mCDP is a critical initiative for the marketing technology space at McDonald’s. It is the central location for all customer data used for activation and engagement, containing things like profile information, transactions, mobile app sessions, and more.
This individual will be responsible for collaborating with business and market partners on new enhancements for key market initiatives and help identify any impact to mCDP. They will work with the mCDP development squads, participate in agile ceremonies, and will work with various product and business teams to remove any blockers that are preventing development teams from making progress. The Manager, Sr Data Technical Analyst requires having in depth-knowledge of your area and will assist as a Subject Matter Expert.
Responsibilities
Collaborate with cross-functional teams to understand data needs for the markets and global initiatives and objectives
Assess current data infrastructure and identify opportunities for automation and integration improvements
Design, develop, and implement data solutions to automate marketing processes, ensuring accuracy and efficiency in data handling
Maintain key documentation like data contracts and data workflow diagrams with upstream source systems
Work with campaign team to understand any new data requirements or gaps
Stay updated on industry trends, emerging technologies, and best practices in marketing data automation
Coordinate across data product teams to oversee the delivery of new data development efforts into new markets
Participate in Solutioning sessions and workshops to ensure that the data teams are represented and considered in all architectural designs
Qualifications
4+ years working with data and analytics products in digital marketing or related industries
Strong leadership, communication, and writing skills
Experience working with customer data platforms and / or engagement tools (i.e. mParticle, Braze, SalesForce Marketing Cloud)
Ability to work collaboratively with others and navigate complex decision making
Working knowledge of cloud-based data systems
Skilled at defining and prioritizing product opportunities, building feedback loops, and creating product metrics
Experience working with the Agile methodology
Experience working with a large managed services partner
Ability to interact with customers at a variety of levels and across functions
Additional Information
All your information will be kept confidential according to EEO guidelines.
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