Marketing Specialist
2 weeks ago
Join our team and help with the continued grown of both Sight & Sound Productions and Mugwump Productions.
What is in it for you:
- Pay starting at $50,000 per year, based on expertise.
- PTO & Sick Time
- Medical, Dental and Vision Insurance
- 401K with match
- Volunteer time
- Team focused culture
- Opportunity to develop your talent and grow within our company.
- Complementary tickets to events including the Jacksonville Icemen Hockey Games, Jumbo Shrimp Baseball Games, and the Jacksonville Zoo (general admission + special events).
What you will be doing:
- Leading the creation of engaging content for marketing collateral, including website copy, blog posts, social media posts, videos, and email newsletters.
- Manage the success of our CRM (HubSpot).
- Lead with the implementation of online strategies such as SEO, email marketing, social media marketing, and content marketing to increase visibility, attract leads, and drive conversions.
- Maintain brand consistency across all marketing channels and touchpoints.
- Create and execute advertising campaigns, promotional activities, and marketing materials to reach and engage target audiences across various channels.
- Monitor and analyzing the effectiveness of marketing activities, tracking key performance indicators (KPIs), and providing insights to inform future decision-making and strategy refinement.
- Conduct research to understand customer needs, preferences, and market trends, as well as analyzing competitor strategies and industry developments.
- Develop ideas for sales tools and materials to effectively communicate value, overcome objections, and close deals.
- Ensure all content is aligned with brand guidelines, tone of voice, and key messaging objectives.
Your experience and skills include:
- Bachelor’s degree in Marketing or a related field required.
- Experience in marketing, business, hospitality, community outreach, public relations, or related areas.
- Proficiency in Adobe Creative Suite (especially InDesign, Acrobat, Photoshop, Lightroom), CRM (HubSpot), and Microsoft Office, MS Word, Excel, PowerPoint, Outlook, and SharePoint
- Photography & video for corporate content creation.
- Familiarity with various digital marketing channels and platforms, including social media, email marketing, SEO, SEM, and analytics tools, to reach target audiences and drive engagement.
- Great verbal and written communication skills.
- Strong attention to detail.
- Ability to multitask and meet deadlines.
- Excellent organizational and time management skills.
- Ability to work in a fast-paced, high-energy industry (the event industry is so fun and unlike any other ).
- Generate innovative ideas for marketing campaigns, content creation, and brand messaging to capture audience attention and differentiate from competitors.
- Understanding of brand management principles and the ability to maintain brand consistency across all marketing touch points.
- Analytical skills to utilize data analysis to track campaign performance, measure KPIs, and draw actionable insights to optimize marketing efforts and improve ROI.
Your team and working environment:
Sight & Sound Productions / Mugwump Productions is based in Jacksonville, FL. This is an in-person position, and you will be working in our newly built building conveniently located near the Town Center (off 295 & Beach Blvd.). Flexibility to WFH on occasion is also available.
Our commitment to Diversity & Inclusion:
We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent.
Why work for Sight & Sound Productions?
We are far more than an event company. We are a community of passionate, creative people who love building and executing ideas from the ground up.
A lot of companies say they have a “great culture”, but we have over 15 people who have been with the company for over 5 years, some being here for 10 and 25 years, which shows what kind of culture we truly have. We are excited that our team is growing and hope you will be a part of it
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