Marketing Director

SUMMARY:

The Marketing Director is responsible for reviewing and preparing for new admissions in accordance with established policies and procedures. The incumbent will also be responsible for maintaining relations with community partners, family members, and personnel.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Assist in interviewing residents/guardians/sponsors and obtaining required admission information and signatures

Assist in the resident admission orientation program in accordance with our established policies and procedures

Admit and prepare identification records for residents in accordance with our established policies and procedures

Admit, transfer, and discharge residents in accordance with established policies and procedures

Provide residents with admission information packet (e.g., resident rights, notice of privacy practices, admissions contracts, etc.)

Maintain an accurate record of available bed and census

Abstract information from records as authorized/required for insurance companies

Notify nursing when the resident has arrived at the facility to assure that a member of the nursing staff escorts the resident to his/her assigned room

Assume the administrative authority, responsibility, and accountability of performing the assigned administrative duties

Maintain confidentiality of the all resident care information including protected health information. Report known or suspected incidents of unauthorized disclosure of such information

Develop, schedule and guide tours/personnel throughout he facility

Keep a supply of brochures and other printed materials readily available for persons requesting such data

Maintain an adequate liaison with families, residents, residents, and community and civic leaders

Plan and implement special events that serve to advance staff, resident and community relations

Participate in community service and civic groups to obtain information and seek support of these groups in charitable activities on behalf of the facility

Manage ongoing community service projects and develop appropriate problem-solving actions

Attend and participate in workshops, seminars, etc., as approved

Performs other duties as assigned.

QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements below are representative of the knowledge, skill, and/or ability required.

Must possess, as a minimum, a high school diploma or GED.

Two (2) years working in Marketing and/or Admissions, required

Two (2) years working in healthcare industry, long term care industry preferred

Be knowledgeable with Microsoft Office (Outlook, Word, Excel)

Must have patience, tact, cheerful disposition and enthusiasm, as well as must be wiling to handle residents, staff, and visitors, based on whatever maturity level at which they are currently functioning.

PHYSICAL DEMANDS:

The physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Must be able to move intermittently throughout the workday

Must be able to cope with the mental and emotional stress of the position

Must be able to push, pull, move, and/or life a minimum of 25 pounds to a minimum height of 5 feet and be able to push, pull, move and/or carry such weight a minimum distance of 50 feet.

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