Creative Director, Retail Marketing

3 weeks ago

Pittsburgh, United States GNC Full time

Company DescriptionAs the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to the forefront and testing new solutions to translate goals into action. Our team members are advocates for change and innovation. There is no greater gift than good health and no greater satisfaction than helping others to achieve it. Be a part of helping others to Live Well Job DescriptionThe Creative Director of Retail marketing oversees operations of Print, Digital and Copy creatives dedicated to the design development and execution of all retail-oriented creative for GNC. This includes all vertically oriented promotional advertising and campaign needs for in-store signage, events, CRM Marketing/direct mail, collateral, digital ads, emails, website, event marketing and any related advertising. This role is responsible for driving visual design direction and communicating design goals to print and digital creative teams and production artists; Lead any studio or location photography needs and ensure integration throughout all channels of a campaign. This role collaborates with various areas of marketing, vendors and business partners to oversee the development and production of all retail marketing collateral that supports company goals, is within budget and to specifications.QualificationsOversees development of top line creative concepts for all GNC retail/promo campaigns and projects as specified in briefs provided by various business partners (or Planning teams.)Maintains a solid reporting line to VP of Creative and other senior leadership. Provides support and clear communication to the senior team on current initiatives, while ensuring work is creatively outstanding -yet meets all proposed objectives.Manages all projects to a specific retail-creative operating budget, and provides input upfront to help determine those allocations.Initiates high level brainstorming / retail campaign development sessions. Provides oversight during concept phases to ensure ideas integrate and translate within digital, print, social, broadcast and all traditional and non-traditional media. Acts as the creative catalyst for the brand, driving the expression of the brand in all marketing channelsDirects the execution of creative retail campaigns in print and digital media (display, web and social) for our stores, websites and social channels. Partner with Project Managers, Merchants, other Creative Team members and Agencies to optimize outputs. This includes Messaging, conceptual design, typography, layout, photography.Leads and collaborates with outside agency or freelance creative resources for outside concept development as required.Reviews all final creative pieces and ensures quality, efficiency and accuracy.Supports usage, updating and maintenance of Brand GuidelinesEnsures all other creative teams are informed of project status and proactively communicates any challenge that puts a project at risk. Coordinates with other teams to ensure optimal and efficient workflow for the creative team.Prioritizes and selects appropriate resources for all creative assignments (both internal resources, i.e., designers and external vendors, i.e., printers, coders, photographers)Recruit, train, develop, retain and manage the creative to ensure effective and efficient operation of materials development and implementation.Define roles and responsibilities of all Creative print, digital and copy personnel in order to consistently produce all levels of creative work.Recognize and leverage successful methods and technologies to support the creative process. Maintain that workflow system to increases work volume and production speed without compromising quality or innovation.Stays on top of all trends and innovations in retail marketing in order to keep the creative team inspired and in-the-know.Support photo shoot planning and execution with other members of the team and outside partners.Additional duties as assigned.Additional InformationAll your information will be kept confidential according to EEO guidelines.GNC Holdings LLC is an Equal Opportunity Employer

  • Creative Director, Retail Marketing

    7 days ago

    Pittsburgh, United States GENERAL NUTRITION CENTERS, INC. Full time

    Company Description As the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry. As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to bring innovative solutions to...

  • Creative Director, Retail Marketing

    2 weeks ago

    Pittsburgh, United States GNC Full time

    Job DescriptionJob DescriptionCompany DescriptionAs the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to...

  • Creative Director, Retail Marketing

    5 days ago

    Pittsburgh, United States GNC Full time

    Job DescriptionJob DescriptionCompany DescriptionAs the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to...

  • Creative Director, Retail Marketing

    19 hours ago

    Pittsburgh, United States GNC Full time

    Job DescriptionJob DescriptionCompany DescriptionAs the global leader in health and wellness innovation since 1935, GNC motivates people to reach their goals with the most trusted and exciting selection of products in the industry.As #TeamGNC, we work hard to ensure that our consumers come first. We are always cultivating and collaborating on new ideas to...

  • Creative Director

    1 week ago

    Pittsburgh, United States Charter Homes & Neighborhoods Full time

    You can Make Your Mark at Charter Homes & Neighborhoods. If you have creative design experience, have led a marketing team, and are ready to take your career to the next level, now is the time for you to join our team as a Creative Director and be a part of creating award winning homes in the most recognized neighborhoods in the region. This position is...

  • Area Director, Retail Marketing

    1 week ago

    Pittsburgh, United States Bluegreen Vacations Full time

    Location: Location: Area Director, Retail Marketing - West Virginia in Pittsburgh, PA by Bluegreen Vacations **Location:** **Experience:** Not Specified **Job Description** Its not only in our 65+ resorts across the U.S. and Caribbean, or even our 210,000+ owners and their guests. It is our associates- the people who work here and create remarkable vacation...

  • Area Director, Retail Marketing

    1 week ago

    Pittsburgh, United States Bluegreen Vacations Full time

    Location: Location: Area Director, Retail Marketing - West Virginia in Pittsburgh, PA by Bluegreen Vacations **Location:** **Experience:** Not Specified **Job Description** Its not only in our 65+ resorts across the U.S. and Caribbean, or even our 210,000+ owners and their guests. It is our associates- the people who work here and create remarkable...

  • Area Director, Retail Marketing

    1 day ago

    Pittsburgh, United States Bluegreen Vacations Full time

    Location: Location: Area Director, Retail Marketing - West Virginia in Pittsburgh, PA by Bluegreen Vacations **Location:** **Experience:** Not Specified **Job Description** Its not only in our 65+ resorts across the U.S. and Caribbean, or even our 210,000+ owners and their guests. It is our associates- the people who work here and create remarkable...

  • Marketing Director

    1 week ago

    Pittsburgh, United States Innovation Works Full time

    About Honeycomb CreditHoneycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source-their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a return while supporting local...

  • Marketing Director

    21 hours ago

    Pittsburgh, United States Innovation Works Full time

    About Honeycomb CreditHoneycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source-their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a return while supporting local...

  • Director of Integrated Marketing and Strategy

    1 week ago

    Pittsburgh, United States The Hired Guns Full time

    The Hired Guns are seeking a highly skilled full-funnel marketing leader to take on the role of Director of Integrated Marketing and Strategy and develop and implement a winning marketing, brand positioning, and communications strategy for a two-billion-dollar promotional products company. Salary range: $150,000 to $200,000 per year Join a company that has...

  • Director of Marketing

    1 week ago

    Pittsburgh, United States Point Park University Full time

    DEPARTMENT : Pittsburgh Playhouse at Point Park University REPORTS TO : Managing & Artistic Director of the Pittsburgh Playhouse WORK SCHEDULE : Hybrid (3 days on campus; 2 days remote) PRIMARY FUNCTION : Playhouse Director of Marketing will be responsible for overall management and operation of Point Park University’s Pittsburgh Playhouse marketing...

  • Marketing Director

    4 days ago

    Pittsburgh, United States Innovation Works, Inc. Full time

    Job DescriptionJob DescriptionAbout Honeycomb CreditHoneycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source—their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a...

  • Marketing Director

    6 days ago

    Pittsburgh, United States Innovation Works Full time

    About Honeycomb Credit Honeycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source-their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a return while supporting local...

  • Marketing Director

    1 week ago

    Pittsburgh, United States Innovation Works, Inc. Full time

    Job DescriptionJob DescriptionAbout Honeycomb CreditHoneycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source—their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a...

  • Marketing Director

    5 hours ago

    Pittsburgh, United States Innovation Works, Inc. Full time

    Job DescriptionJob DescriptionAbout Honeycomb CreditHoneycomb is a venture-backed loan crowdfunding website that unlocks capital for small businesses from an unconventional and innovative source—their fans, friends, and community. By crowdfunding a small business loan, entrepreneurs create deeper relationships with their community and investors earn a...

  • Director, Sales and Marketing

    1 week ago

    Pittsburgh, United States Innovation Works Full time

    Director of Sales and MarketingAbout ARIN Technologies We are a fast-growing industry 4.0 product company. Our patented indoor positioning system is capable of determining the location of tagged assets to a very high degree of precision. We currently offer two products - An Alerting system for use around mobile industrial equipment such as forklifts. This...

  • Director, Sales and Marketing

    1 week ago

    Pittsburgh, United States Innovation Works, Inc. Full time

    Job DescriptionJob DescriptionDirector of Sales and Marketing About ARIN Technologies We are a fast-growing industry 4.0 product company. Our patented indoor positioning system is capable of determining the location of tagged assets to a very high degree of precision. We currently offer two products - An Alerting system for use around mobile industrial...

  • Director, Sales and Marketing

    19 hours ago

    Pittsburgh, United States Innovation Works, Inc. Full time

    Job DescriptionJob DescriptionDirector of Sales and Marketing About ARIN Technologies We are a fast-growing industry 4.0 product company. Our patented indoor positioning system is capable of determining the location of tagged assets to a very high degree of precision. We currently offer two products - An Alerting system for use around mobile industrial...

  • Go To Market Director

    1 week ago

    Pittsburgh, United States American Eagle Outfitters Full time

    Job DescriptionPOSITION TITLE: DIRECTOR, GO TO MARKET (GTM) AERIE CANADA REPORTS TO: COUNTRY MANAGER, CANADA DOTTED LINE REPORTING: SVP Aerie Planning (in the US) STATUS: FULL-TIME POSITION SUMMARY: As the Go To Market (GTM) lead for Aerie in Canada, you are ultimately responsible for leveraging the US assortment and deviating where necessary to create the...