Senior Growth Marketer

2 days ago


Washington, United States Brisk Teaching Full time

Brisk is on a mission to empower teachers with AI-powered tools that save time and improve learning. With Brisk, educators instantly create rubrics, modify assignments for reading levels, detect plagiarism, and much more directly in their LMS or Google Docs. We believe that the future of education should be equitable, efficient, and teacher-driven. We are a diverse group of technologists, educators, and parents, all united by a passion to improve the lives of educators. With over a decade of collective teaching experience and roles at leading education technology companies like the Chan Zuckerberg Institute, Seesaw Learning, PBS Kids, Clever, Newsela, NoRedInk, Panorama Education, GoGuardian, and Edulastic, we deeply understand what educators need. THE OPPORTUNITY: Were looking for a Senior Growth Marketer who is equal parts creative, data-driven, and deeply technical - someone who loves building, testing, and shipping growth ideas from concept to conversion. This is a senior individual contributor role that will define and lead Brisks growth roadmap. Youll shape experiments and engines that reach millions of teachers worldwide. Youll be both the architect and the operator - building scalable, automated growth engines and executing hands-on across Webflow, Klaviyo, HubSpot, Posthog, and analytics tools to launch, test, and optimize end to end. Youll work across teacher and administrator audiences, leading data-driven experimentation that moves the needle on installs, activation, and engagement - ensuring Brisk doesnt just grow fast, but delivers real value to every educator who discovers us. YOU WILL: Build and lead the growth roadmap Own Brisks full-funnel teacher growth strategy - designing, building, and iterating the technical systems, experiments, and optimizations that drive acquisition, activation, and retention. Prioritize and move fast - tracking metrics daily, pivoting when needed, and doubling down on what works. Partner with Product, Lifecycle, and Field Marketing to align growth experiments with product launches and market moments. Collaborate closely with Content, Brand, and Community Marketing to amplify experiments, integrate campaigns, and ensure cohesive storytelling across all channels. Design and execute creative, high-impact experiments Ideate, test, and scale bold growth experiments that blend data, psychology, and storytelling to drive measurable results. Run A/B tests, landing page optimizations, referral incentives, and viral loops to boost reach and conversion. Balance scrappy experimentation with building durable growth systems that compound over time. Operationalize scalable growth systems Build automated, repeatable growth engines across owned channels (web, email, in-product, referral, etc.). Build and maintain tracking, automation, and attribution infrastructure across Webflow, HubSpot, Posthog, and analytics tools - owning the technical setup needed to test, measure, and scale growth initiatives quickly. Set up clear measurement frameworks and attribution models to connect every effort directly to business outcomes. Drive activation and engagement Partner with Product and Lifecycle Marketing to drive deeper product adoption and continued use. Use behavioral data to identify friction points, surface aha moments, and turn new users into active, retained advocates. Be the data pulse of growth Monitor key growth metrics relentlessly - including sign ups, activation rates, funnel conversion, and retention - to spot opportunities, identify patterns early, and act fast on whats moving the needle. Build dashboards or automated reports to track trends, inform priorities, and communicate insights clearly to leadership. Own the experimentation backlog, learnings, and performance reporting across the growth function. YOU HAVE: 610 years of experience in growth marketing, ideally in EdTech. Proven track record running experiments that delivered measurable, scalable growth. Deep technical fluency with growth and marketing systems - comfortable building automations, custom integrations, event tracking, and dashboards using Webflow, Klaviyo, HubSpot, and analytics tools (Posthog and GA4 experience preferred). Strong analytical and data-driven mindset - you know what to measure, how to test it, and which levers to pull. A creative, builder mentality - you can go from idea ? mockup ? execution ? optimization without heavy handholding. Excellent collaboration skills - you thrive working across marketing, product, and data teams. A bias toward action, iteration, and learning - you test, measure, pivot, and repeat. A passion for education and helping teachers and schools unlock time and impact with AI. WHY THIS ROLE?: Youll own growth end to end at a fast-scaling AI edtech startup. Youll work with a creative, data-driven, and mission-focused team that values both hustle and heart. Remote-first culture, flexible hours, and meaningful work that makes a difference in classrooms. Equal Employment Opportunity & Diversity At Brisk, we believe that diverse perspectives make better teams and stronger products. We are an equal opportunity employer and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, veteran status, disability, or any other legally protected status.



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