Email Operations Intern

4 weeks ago

San Diego, United States OPTYO Full time

OPTYO is seeking a versatile Marketing Operations Associate Intern with a primary focus on email marketing to join our team. In addition to managing email campaigns and workflows, this role will play a crucial part in affiliate partnerships and organic strategy/content development. The ideal candidate is a proactive multitasker with a passion for marketing and a knack for driving engagement and results across multiple channels.

Key Responsibilities:

  • Collaborate with the marketing team to develop and execute strategic email marketing campaigns and workflows for clients across various industries.
  • Create engaging and persuasive email content, including subject lines, body copy, and calls-to-action, tailored to the target audience and campaign objectives
  • Manage the end-to-end process of email campaign deployment, including list segmentation, scheduling, and A/B testing to optimize performance and deliverability.
  • Collaborate with content creators, videographers, and photographers to develop compelling content for organic, social media, and advertisement purposes.
  • Understand and effectively communicate the content packages offered to clients, ensuring alignment with their objectives and expectations.
  • Manage communication channels between the company, clients, and affiliate partners, ensuring prompt delivery and feedback.
  • Coordinate timelines and deadlines for content production, email campaigns, and affiliate promotions to meet client expectations and project milestones.
  • Manage organic social calendars for clients, create engaging social media posts using graphic editing tools, and actively engage with social followings on client pages.

Qualifications:

  • Has completed or is working towards a Bachelors degree in Marketing, Communications, or a related field.
  • Previous internship or classroom experience in digital marketing and/ or email marketing.
  • Strong understanding of design principles with a keen eye for detail and aesthetics.
  • Strong copywriting skills with the ability to craft compelling, audience-specific messaging that drives engagement and conversions.
  • Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva, with the ability to create visually appealing email templates and graphics.
  • Excellent organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
  • Strong communication and collaboration skills, with the ability to effectively work cross-functionally and build relationships with clients, team members, and affiliate partners.
  • Creative problem-solving abilities and a proactive approach to identifying opportunities for improvement and innovation in email marketing strategies.

*Paid Opportunity

*If you have any creative work examples, please include them in your application.

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