Marketing Coordinator

3 weeks ago


Atlanta, United States Howard Britt Studios Full time

Job Description

Job Description

We are seeking a Marketing Coordinator to join our in-house team for intense marketing campaigns via online, radio & tv This is NOT your typical marketing position where you just say "123, abra cadabra." This is for serious-minded individuals who take pride and passion in marketing, promotion & advertising - and communicating ideas with a

RESULTS oriented approach . You will be responsible for creating and managing - Online marketing campaigns & paid ads via FB/IG/YouTub - Gathering analytics and metrics from these campaigns

(costs/conversions/clicks) - Making decisions (on the fly) of what works/doesn't work, - Outlining strategy for these campaigns - how to get our message out to the audiences - in different formats - online, radio & tv & billboard, news outlets, etc. - Gathering and analyzing key market information, as well as identifying areas of improvement to increase company revenue and brand.

Responsibilities: Create

Online Ad Campaigns

using FB ads / YouTube Ads / IG Ads Create

Radio/TV ad campaigns Conduct market research to determine potential of products and services Perform analysis of metrics,

conversions/profit/loss Development and implement innovative & effective marketing campaigns Translate complex data into simple graphs and text Compile and present data for other departments Create scripts w/ talking points, marketing messages, fb posts/ig posts / graphics to generate attention & awareness Media buying with radio & tv outlets & other advertising spaces Qualifications: Previous experience in marketing/social media or radio Familiarity with quantitative and qualitative data collection Strong analytical and critical thinking skills Strong communication and presentation skills Basic graphic design skills (can be learned)

- CANVA / PHOTOSHOP Extremely Strong understanding of social media platforms (how to make content, upload content, market content) Ability to work well in teams

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