Marketing Specialist
1 month ago
About Us:
Scalo Incorporated serves as the administrative and support hub for The Scalo Companies, a group of seven dynamic enterprises deeply rooted in the construction sector. From Burns and Scalo Roofing Co. to Scalo Solar, we're renowned for our diverse product offerings and commitment to roofing solutions. Our success is built on the dedication of our employees and our unwavering commitment to sharing prosperity through our triple wallet share concept.
Job Summary:
As Marketing Specialist, you will be the driving force behind our brand identity and messaging across all channels. Reporting to the COO, you will lead strategic marketing initiatives to promote our products and services, including commercial and residential roofing, wall panel systems, solar energy, and sustainable building technologies.
Responsibilities:
Develop and execute annual brand and product communication plans
Identify new advertising opportunities and evaluate performance
Manage relationships with creative agencies, PR firms, and suppliers
Collaborate with leadership to launch new products and initiatives
Conduct market research and track competition
Create engaging social media and email marketing campaigns
Produce effective press releases and internal communications
Coordinate speaking events and trade shows
Job Qualifications:
Minimum 5 years of marketing/communications experience
Bachelor’s Degree in advertising, marketing, or communications
Strong understanding of Pittsburgh market dynamics
Ability to manage multiple tasks and diverse teams
Proficiency in Adobe design creative suite and Microsoft Office
Exceptional written and verbal communication skills
Competitive salary and incentive opportunities
Paid Time Off
Comprehensive medical, vision, and dental insurance
Company-paid life insurance
401(k) with company match
Health Savings Account with company contribution
Employee Assistance Program (EAP)
Physical setting:
Office
Schedule:
8-hour shift
Monday to Friday
Ability to commute/relocate:
Pittsburgh, PA 15205: Reliably commute or planning to relocate before starting work (Required)
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